Find a Side Hustle - DollarSprout https://dollarsprout.com/category/side-gigs-and-hustles/ Maximize your earning potential Fri, 15 Nov 2024 20:17:40 +0000 en-US hourly 1 https://wordpress.org/?v=6.6.2 https://dollarsprout.com/wp-content/uploads/2020/03/cropped-high-res-green-1-32x32.png Find a Side Hustle - DollarSprout https://dollarsprout.com/category/side-gigs-and-hustles/ 32 32 How This College Student Built a $500K Vending Machine Business https://dollarsprout.com/how-this-college-student-built-a-500k-vending-machine-business/ https://dollarsprout.com/how-this-college-student-built-a-500k-vending-machine-business/#respond Thu, 14 Nov 2024 20:58:22 +0000 https://dollarsprout.com/?p=72632 At just 22 years old, Zach Downey has built a six-figure business from an unlikely source: cotton candy vending machines. What started as a college experiment to solve late-night snack shortages at James Madison University quickly pivoted into something much sweeter. With ten machines spread across high-traffic locations like amusement parks and resorts, Zach’s business,...

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At just 22 years old, Zach Downey has built a six-figure business from an unlikely source: cotton candy vending machines. What started as a college experiment to solve late-night snack shortages at James Madison University quickly pivoted into something much sweeter. With ten machines spread across high-traffic locations like amusement parks and resorts, Zach’s business, Distinctive Vending, is projected to earn over $500,000 in revenue this year alone.

But his path to success wasn’t exactly smooth. From untested ideas to expensive mistakes, Zach’s entrepreneurial journey has been anything but typical. His early attempts at a pizza vending machine ended in regulatory roadblocks, and he endured countless 24-hour drives to troubleshoot machines stationed across the country. Through it all, he’s refined a strategy that combines unique product placement, targeted marketing, and semi-passive income — a formula that’s now positioned him to scale his business even further.

Today, Zach shares the highs and lows of his cotton candy empire, his best tips for breaking into vending, and the strategic moves that helped him transform a simple side hustle into a thriving enterprise.

Learning Through Failure

Zach Downey’s journey into entrepreneurship started long before Distinctive Vending. As early as age ten, he and his brother explored several side hustle ideas, from neighborhood lemonade, to door-to-door vacuum sales, to a power washing business. “In my opinion, the reason for our continued success was due to our high level of cooperation,” Zach explained. “In a partnership, cooperation is the lifeblood of success. You need to be able to trust each other’s judgment, especially when you disagree.”

power washing equipment thrown in the back of zach's car from his early business ventures
Pressure washing equipment in the back of Zach’s vehicle from his early days as an entrepreneur. 📷 Zach Downey

This sense of teamwork proved invaluable over the years, but so did learning to take calculated risks. Before venturing into vending machines, Zach and his brother tried their hand at e-commerce, launching a store that sold mini model guns. They poured thousands into inventory and marketing, but when sales didn’t materialize, Zach was left with stacks of unsold products. “It was an expensive lesson,” he admitted, “and I learned that copying another business model isn’t the same as creating a unique solution.”

unsold inventory from an early ecommerce business failure
Unsold inventory from an early e-commerce business failure. 📷 Zach Downey

These early experiences laid the groundwork for what was to come. Armed with hard-earned lessons and a growing resilience, Zach would eventually pivot from a failed pizza vending machine idea to the cotton candy venture that would define his success.

Related: 20 Low-Cost Online Business Ideas With High Profit Potential 

From Pizza to Cotton Candy Vending

While Zach’s early ventures didn’t turn out as planned, they paved the way for a bold idea during his time at James Madison University. Noticing that the campus shut down its food services by midnight, even though many students stayed up far later, Zach saw an opportunity. He pitched a pizza vending machine concept to the university’s food and beverage department, who ultimately loved the idea. The plan was set — until regulatory roadblocks halted progress. “Since JMU receives federal funding, they require UL-certified vending machines, and that didn’t exist for pizza at the time,” Zach recalled.

Despite the setback, the experience taught Zach an unexpected lesson: large institutions are often open to partnering with entrepreneurs if you can solve their problems. “Anyone can do business with big companies,” he said. “Beginners sometimes think you have to be a big player to work with the big boys, but that just isn’t true. You need two things: to solve a problem and to convey your solution properly.”

family standing at one of zach's cotton candy vending machines
A father and daughter stand outside one of Zach’s amusement park vending locations. 📷 Zach Downey

Undeterred, Zach returned to his research and stumbled upon a niche no one seemed to be exploring — cotton candy vending machines. Seeing potential in the untapped market, he shifted his focus and began reaching out to resorts and amusement parks to gauge interest. It was a pivot that would change his trajectory completely.

Troubleshooting from Afar

Launching Distinctive Vending wasn’t without its share of early obstacles. Zach’s first cotton candy machines were installed in Texas, even though he was based in Virginia — a distance that quickly complicated maintenance. “About two months after setting up our first machines, they broke down,” he said. “Each piece of cotton candy was coming out smaller and smaller until it was just the stick.” With no local support and a malfunction on his hands, Zach found himself making 24-hour drives from Virginia to Texas just to troubleshoot. “I was driving back and forth, sometimes without sleep, just to save time,” he recalled.

example of cotton candy coming out too small from the vending machine
An early hurdle: the portion of dispensed cotton candy was too small. 📷 Zach Downey

That initial malfunction turned out to be a costly lesson, resulting in a loss of between $2,000 to $5,000 for the project. But it taught Zach the importance of reliable maintenance solutions — especially for a semi-passive business model. As he began adding machines, he also began contracting local help for regular cleaning and minor fixes, enabling him to address problems without sacrificing time or money.

troubleshooting the cotton candy machine's internal components
Troubleshooting the cotton candy machine’s internal components. 📷 Zach Downey

These early challenges showed Zach just how crucial it was to plan ahead and keep things running smoothly, especially as his business expanded across state lines. Each setback tested his resilience and pushed him to find smarter ways to simplify operations and prepare for the next round of machines.

The Thrill of Passive Income

After the challenges of setting up his first few machines, Zach finally got to experience the thrill of passive income. “One of the greatest feelings I’ve had from this business was seeing revenue for the first time,” he shared. While on a flight back from Texas after installing his first machine, Zach checked the sales report once he landed. “I loaded up the page, not really expecting to see anything,” he recalled. “But there it was — a huge blue bar that showed we made like $80 or something.”

zach collecting cash from his vending machines
Zach collecting cash from one of his vending machine locations. 📷 Zach Downey

That first $80 was a small amount compared to what his business would eventually bring in, but for Zach, it marked a defining moment. “There have been days we’ve done thousands in sales, and the feeling from that still pales in comparison to that first $80 day,” he said. “I sometimes joke with friends that the rest of my life, I’ll be chasing that feeling.”

Since then, his vending machines have reached new heights, sometimes bringing in thousands of dollars in a single day. This initial taste of success fueled his drive to expand Distinctive Vending, proving that even a small win can inspire big ambitions.

Related: 16 Practical Ways to Make $1,000 Fast

Reaching $500K and Beyond

With the early successes of his cotton candy vending machines, Zach set his sights on expansion. Distinctive Vending is currently on track to generate $500,000 in revenue this year, but he has even bigger goals for the future. “This year we’re on track to do about $500,000, and next year I think we’ll reach well into the seven figures,” he shared. For a business built on vending machines, scaling means adding more machines — an investment-intensive strategy that requires careful planning and capital.

To streamline this growth, Zach has focused on high-traffic areas in Florida and California, regions known for their amusement parks and dense visitor foot traffic. “The amusement park industry is highly concentrated in two states: Florida and California, which represents the bulk of our business,” he explained. This targeted approach allows him to maximize return on investment and reduce logistical complications by clustering machines within high-density areas.

infographic explaining the importance of good vending machine locations

Additionally, Zach has found success with a targeted, low-cost marketing strategy. Rather than investing in ads, he relies on email outreach to build partnerships with amusement parks and other high-traffic venues. “Every single client has come to us through email marketing,” he noted, highlighting his ability to grow his client base without spending on traditional advertising.

Through a combination of strategic location selection and focused outreach, Zach is now laying the groundwork for an even larger vending machine network — a vision that could soon see Distinctive Vending become a million-dollar-a-year business.

Choosing the Right Locations

As Zach scaled Distinctive Vending, he learned that choosing the right location was everything. High-traffic venues, like amusement parks, offered the best return on investment, and each new machine required careful consideration. “Finding locations is the easy part,” Zach explained. “I don’t think there are any amusement parks out there that wouldn’t be profitable for us to service. Right now, we’re just trying to focus on the highest return on investment per location.”

Beyond choosing the right venue, however, Zach knew he had to secure buy-in from decision-makers. His approach to pitching his cotton candy vending machines was strategic and highly personalized. To connect with the right people, Zach would research each organization’s structure and reach out to key roles, such as managers of retail or sourcing, often through LinkedIn.

infographic showing cotton candy vending machine market size projected to reach $187 million by 2034, up from $119 million in 2024

For top-level contacts, he relied on custom-tailored emails to capture their attention. “For higher-level executives, we suggest highly personalized emails,” he shared. In his emails, Zach typically positioned the vending machines as a way to enhance the guest experience while providing an additional revenue stream for the park. His formula — targeted outreach combined with a clear value proposition — proved to be an effective strategy for landing prime locations.

This two-part process, of finding high-traffic venues and pitching them strategically, became a core pillar of Zach’s expansion approach, allowing him to grow Distinctive Vending without compromising profitability.

Key Advice for Aspiring Vending Entrepreneurs

For those interested in breaking into the vending business, Zach offers practical advice based on his own experiences — both the successes and the lessons he learned the hard way. Here are his top recommendations for anyone thinking about building a profitable vending machine business:

  • how to choose vending machine locations infographicStart with a Niche Product: Choosing a unique, less conventional product can set you apart from traditional vending options. “Cotton candy vending machines were an untapped niche that set us apart from the usual snack and drink machines,” Zach explained. If he could start over, he’d still choose an unconventional product but would focus even more on finding something simple to maintain. For new entrepreneurs, he recommends exploring niche options with less competition, making your machines more appealing to venue owners and customers alike.
  • Location is Critical: In the vending business, placement is everything. High-traffic areas like amusement parks and resorts provide the best returns, but not all high-traffic spots are equal. “Sometimes, we’ll test a machine in a location and realize it’s not as profitable as expected,” Zach shared. He advises scouting locations that naturally draw large crowds and, if possible, negotiating trial periods to see if the site’s traffic translates into steady revenue.
  • Build Relationships with Key Decision-Makers: Getting your machines into prime locations often depends on connecting with the right people. Zach recommends that new vending entrepreneurs take the time to build relationships with venue managers and decision-makers. “For higher-level executives, a personalized email can make all the difference,” he noted. By spending extra time crafting thoughtful outreach, you not only increase your chances of landing a spot but also build a solid network that can open doors to new opportunities.
  • Plan for Semi-Passive Operations: While vending can be lucrative, it isn’t always the fully passive income stream that people envision. “When we started, I didn’t realize just how much time would go into maintenance,” Zach admitted. He suggests focusing on logistics from the start: clustering machines in nearby locations, hiring contractors for routine maintenance, and implementing efficient cleaning schedules. These steps can help make the business as passive as possible without sacrificing quality or customer satisfaction.
  • Scale Wisely with Focused Expansion: Instead of spreading machines across multiple states, Zach emphasizes concentrating machines in key regions. “If I could go back, I’d avoid installing machines too far from each other — it saves so much on logistics,” he said. By focusing on high-density areas, you can reduce costs, simplify contractor management, and create a more sustainable business model.
  • Low-Cost Marketing and Outreach: Traditional advertising isn’t necessary for most vending businesses, Zach discovered. “Every single client has come to us through email marketing,” he shared. If he were starting over, he’d skip paid ads altogether and focus even more on targeted, low-cost email outreach. For niche vending businesses, he suggests personalizing outreach to a small number of target clients and building connections instead of pouring money into ads.

These strategies have helped Zach build Distinctive Vending into a profitable, growing enterprise. His final piece of advice? “Don’t get too stuck on the planning stage. Try something, test it, and then adjust,” he said. 

Related: How We Made $347,000 Blogging in Just 2 Months 

Moving Forward with Distinctive Vending

Zach Downey’s journey with Distinctive Vending shows what can happen when you spot an opportunity and go all-in, even if the path is anything but straightforward. From his days of trying to make money in college pitching pizza machines to scaling a cotton candy vending business, Zach’s story is a mix of persistence, smart pivots, and finding a way through every challenge.

zachs future plans are to move into popcorn vending as well

Looking ahead, Zach plans to expand Distinctive Vending by adding 25 to 50 more machines in high-traffic areas across Florida and California, aiming to hit seven figures in revenue next year. He’s still perfecting his model and figuring out the best locations to reach that goal. But if his past is any indication, he’s not afraid to test new ideas, make adjustments, and keep growing.

Related: 

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How This Artist Earns $5K+ a Month Licensing Her Artwork https://dollarsprout.com/how-this-artist-earns-5k-monthly-from-licensing-artwork/ https://dollarsprout.com/how-this-artist-earns-5k-monthly-from-licensing-artwork/#respond Thu, 24 Oct 2024 21:06:11 +0000 https://dollarsprout.com/?p=72457 In 2019, Laura El made the bold decision to leave behind uninspiring jobs and follow her passion for art. What began as a pandemic-era fundraiser offering custom pet portraits quickly gained momentum — raising over $10,000 and attracting viral attention. With demand growing, Laura transformed her work into an online business, Stellar Villa. She later...

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In 2019, Laura El made the bold decision to leave behind uninspiring jobs and follow her passion for art. What began as a pandemic-era fundraiser offering custom pet portraits quickly gained momentum — raising over $10,000 and attracting viral attention.

With demand growing, Laura transformed her work into an online business, Stellar Villa. She later pivoted from custom commissions to scalable art prints, building a Instagram following of 100,000+ fans and expanding into licensing.

How Laura Built a Business Doing What She Loves

Art has been a constant throughout Laura’s life, beginning in her childhood in Vilnius, Lithuania. “I remember drawing as a young girl, letting my imagination run and creating worlds that allowed me to escape reality,” she said. After moving to Ireland as a teenager, art became her refuge while adjusting to a new culture and learning English. A supportive art teacher helped her develop a portfolio that earned acceptance to a top Irish art college — though life took an unexpected turn when she moved to New York.

In New York, Laura cycled through various odd jobs, from animal hospitals to real estate, searching for fulfillment. “I was told I’d never make it as an artist,” she explained. Despite those doubts, a New Year’s resolution reignited her passion for art. She quit her job, waitressed to pay bills, and spent every spare moment drawing.

Her turning point came during the COVID-19 pandemic when she launched a pet portrait fundraiser for animal shelters. “I set a $500 goal, but the campaign went viral and raised over $10,000,” she said. This campaign caught the eye of various media outlets, including Patch, The Hill, and News 12, significantly boosting her reach.

A screenshot of a New York Post article highlighting Laura's art and a fundraising campaign she did.

This experience made Laura a firm believer in being proactive when seeking press opportunities for her art business, leading to features in prominent publications like Forbes, Marie Claire, and Cosmopolitan, further elevating her brand. With commissions pouring in, Laura formally launched Stellar Villa, running it full-time for the next two years.

Evolving from Custom Work to Art Prints

Initially, Stellar Villa focused on custom pet portraits. “People would upload a photo of their pet, and I’d create a piece of art based on it,” Laura said. Though demand was strong, she struggled to keep up. “I had to stop accepting orders — I just couldn’t keep up.” To manage the flow, she implemented a scarcity model by opening limited commission slots on the first of each month. “People would wait on the website to secure a spot, and I’d sell out within minutes,” she recalled.

A photo of Laura with the quote "People would upload a photo of their pet, and I'd create a piece of art based on it. I had to stop accepting orders -- I just couldn't keep up."

Despite raising prices to balance workload and profitability, the commission-based model still left her overwhelmed. Recognizing the need for scalability, Laura pivoted to selling art prints. “Prints are the one product you can sell over and over,” she explained. This shift allowed her to streamline operations and focus on creative freedom, similar to other digital product ideas that entrepreneurs frequently leverage. This dual focus on prints and licensing ensured multiple revenue streams, with licensing alone adding several thousand dollars per month in additional income.

An image of several prints with the text "A shift in strategy meant Laura could sell unlimited prints at $65 each, instead of manually creating custom pet portraits."

Laura outsourced printing and shipping to a fine art facility to optimize the process further. “It took trial and error to find a reliable partner, but it was worth it,” she said. This transition freed up time for creating new work and set the foundation for sustainable growth.

Related: 4 Ways to Invest in Fine Art (Even If You’re Not Rich)

Maximizing Profit with Licensing and Art Sales

Laura’s experience with licensing began when Penguin Random House reached out to use one of her artworks for a UK book release. “They found one of my artworks on Instagram and wanted to use it for The Rainfall Market,” she recalled. This opportunity opened her eyes to the power of licensing as an additional revenue stream. “The idea of earning passive income from work I’ve already done really appealed to me.”

A screenshot showing a product listing for The Rainfall Market

Licensing allows artists to build multiple income streams without constantly creating new work. “It’s ideal when I can license a piece I’ve already created,” Laura explained. “That way, I can concentrate on new projects without taking on custom commissions.” Although licensing currently makes up less than 5% of her revenue, each deal nets between $1,000 and $5,000. With numbers like these, Laura is actively expanding this part of her business, hoping to create a steady revenue stream alongside her art prints.

Negotiation Tactics and Strategy

Laura has learned that successful licensing isn’t just about creativity — it’s also about strategic negotiation. She recommends letting companies make the first offer: “Sometimes their initial offer will surprise you — it’s always better to start with their number.”

Even when budgets are tight, she finds creative ways to secure favorable terms. “If a company won’t budge on price, I’ll negotiate a shorter licensing term or non-exclusive rights,” she said. This flexibility allows her to license the same work to other partners, increasing her opportunities.

For artists looking to explore licensing, Laura suggests focusing on industries that actively seek art, including book publishers, greeting card companies, and tech accessory brands. “There are many opportunities; you just need to align your work with the right companies,” she emphasized.

Building Strong Partnerships for Future Success

A photo of Laura holding up a puzzle with the quote "A recent deal with a puzzle company went really well -- they've already contacted me for future collections"

Delivering high-quality work often leads to repeat business and new opportunities. “A recent deal with a puzzle company went really well — they’ve already contacted me for future collections,” Laura shared. Maintaining strong relationships with partners has become an essential strategy in growing her licensing efforts.

Scaling Licensing Efforts for Growth

While Laura currently manages her licensing deals herself, she plans to hire someone to handle outreach and negotiations. “The potential for growth is huge, and having support will allow me to focus more on creating,” she explained. By expanding her portfolio and delegating the business side, she aims to build a sustainable, scalable income stream from licensing.

This dual focus — balancing licensing with print sales — has allowed Laura to create a sustainable business model. “Licensing gives me passive income, while direct sales ensure steady cash flow,” she explained. Together, these income streams provide financial stability and creative freedom, making it easier for her to focus on growing Stellar Villa without burnout.

Related: How One Lawyer Made $10,000 Selling Stock Music

How She Built an Instagram Following of 100K

Social media has been instrumental in Laura’s growth. “I always take time to respond to comments — it’s a small gesture, but it builds real connections,” she said. Beyond showcasing completed art, Laura shares behind-the-scenes videos and personal stories, helping her audience connect with both her work and her journey. “People engage with stories, not just products.”

Early on, she discovered that her most engaged followers were female dog owners, which helped her tailor content. “Identifying that niche helped me grow my first 10,000 followers quickly.” After a break from Instagram, Laura relaunched her account in late 2023, applying the same principles and growing by 90,000 followers in just one year.

Here are Laura’s top strategies for building a social media audience:

  • Identify Your Niche: “Identifying that niche helped me grow my first 10,000 followers quickly,” Laura explained, referring to her discovery that female dog owners were highly engaged with her content.
  • Use Hashtags Strategically: “Trending hashtags still open doors — align your posts with relevant topics,” Laura advised. Using the right tags increased her visibility and brought new followers.
  • Leverage Behind-the-Scenes Content: Laura posts works-in-progress, personal stories, and process videos to create emotional connections. “People engage with stories, not just products,” emphasizing how these elements humanize her brand.
  • Engage Consistently: “I always take time to respond to comments — it’s a small gesture, but it builds real connections,” she shared.
  • Maximize Viral Momentum: “When a post goes viral, even your older content gets a boost. It’s important to keep posting consistently while your account is trending,” Laura explained. Riding viral waves helped her accelerate growth.
  • Build an Email List: “Social platforms limit visibility, but building an email list gives you direct access with over 98% deliverability,” Laura noted, highlighting email marketing as a critical tool for long-term audience engagement.

These deliberate strategies allowed Laura to stand out in a competitive space, transforming her Instagram into a thriving platform for both engagement and growth.

Related: How This Chef Makes $2,000 per Month with a Food Blog

Actionable Tips for Artists Exploring Licensing

Laura encourages artists to explore licensing as a way to diversify income. “Focus on licensing existing work — it’s a low-effort way to earn more,” she advised. For new inquiries, she recommends letting companies propose first. “You might get a better deal than you expected.”

Negotiating terms carefully is key to maximizing value. “If the budget is tight, try negotiating for a shorter term or non-exclusive rights,” she said. This approach allows artists to license the same work to multiple partners.

Building strong relationships is equally important. “A successful first deal often leads to more,” Laura noted. She shared an example of a recent deal with a puzzle company. “They’ve already reached out about future collections.”

Laura also advises artists to outsource non-creative tasks to stay focused on growth. “Use automation where possible — like outsourcing printing and shipping — so you can concentrate on creating.” For those just starting, she emphasizes the importance of building an audience. “Social media is great, but an email list gives you control over engagement and growth.”

Related:

 

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How This Couple Makes $1,000 a Month Cooking on TikTok https://dollarsprout.com/how-this-couple-makes-1000-a-month-cooking-on-tiktok/ https://dollarsprout.com/how-this-couple-makes-1000-a-month-cooking-on-tiktok/#respond Wed, 23 Oct 2024 20:30:30 +0000 https://dollarsprout.com/?p=72431 What began as a fun experiment to recreate iconic state-themed sandwiches has grown into a thriving digital brand for Maddy and JD, the couple behind Them Bites. With backgrounds in photojournalism, restaurant management, and SEO, they had the right mix of skills to build something special — but TikTok wasn’t their first choice. It wasn’t...

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What began as a fun experiment to recreate iconic state-themed sandwiches has grown into a thriving digital brand for Maddy and JD, the couple behind Them Bites. With backgrounds in photojournalism, restaurant management, and SEO, they had the right mix of skills to build something special — but TikTok wasn’t their first choice. It wasn’t until their recipes started gaining traction that they realized the platform’s potential to grow their brand.

Now based in Asheville, the duo juggles full-time jobs with content creation, bringing in over $1,000 a month through the TikTok Creators Rewards Program and occasional sponsorships. Their knack for mixing nostalgia with fun, down-to-earth content has helped them build an audience of 120K+ followers across platforms. What started as a creative outlet has become a blueprint for anyone looking to turn their passion into profit through social media.

Recipe for Growth: How They Built Their Audience

When Maddy and JD first gave TikTok a try, they weren’t impressed. The platform felt chaotic, and the trends seemed impossible to keep up with. But once their videos started gaining traction, they realized TikTok was the perfect place to grow their brand. It offered a way to reach thousands of viewers quickly without needing a big budget, so they decided to go all in. “It quickly became clear that TikTok is by far the best platform for influencers our size,” they said.

Their big breakthrough came from an unexpected spark of inspiration: state sandwiches. JD had the idea while brushing his teeth — simple, but perfect for social media. The series tapped into nostalgia and got people talking, with viewers sharing their opinions and sticking around to see which sandwich would represent their state next.

Their Pepperoni Rolls video, celebrating West Virginia, quickly racked up 3 million views on TikTok, bringing in 10,000 followers almost overnight.

@thembites West Virginia is on to something with these Pepperoni Rolls #westvirginia #pepperonirolls ♬ original sound – Them Bites

On Instagram, the Vermonter sandwich video hit 2.8 million views and fueled a surge of new followers in just a few days.

A screenshot showing several Instagram posts featuring the State Sandwich Series.

These viral moments demonstrated to Maddy and JD that success on TikTok isn’t just about luck; it’s about striking the right balance of creativity, simplicity, and consistency. The excitement surrounding their Pepperoni Rolls video on TikTok, combined with the popularity of the Vermonter sandwich video, illustrates how viral content can attract a wave of new followers and create valuable revenue opportunities.

If you’re looking to make money on TikTok, here are some tips to get you started:

  • Stay Consistent. Post engaging content to keep your audience interested.
  • Leverage Nostalgia. Create content that taps into shared memories to connect with viewers.
  • Engage with Your Audience. Respond to comments to build a loyal following.
  • Use Trend Analysis Tools. Use keyword tools like Ahrefs to find what’s trending.
  • Document Your Ideas. Keep spreadsheets and whiteboards handy to organize your content and ideas.

These tips aren’t just about creating standout content; they also reflect Maddy and JD’s overall strategy for growth. Their success relies heavily on staying organized and planning ahead. By using whiteboards and spreadsheets, they effectively track ideas and manage their content schedule. Additionally, tools like Ahrefs enable them to identify trends and ensure their videos resonate with what viewers are searching for. Working as a team also gives them a unique advantage — when one of them needs a little motivation, the other is always there to help keep things on track.

An infographic titled "Their recipe for success" with a graphic of a spreadsheet, a calendar, and a batch of content.

For Maddy and JD, food content isn’t just about sharing recipes — it’s about creating moments that resonate with people. They make sure their personalities come through in every video, helping viewers feel connected.

“When you tap into people’s memories and make them feel something, they’re more likely to engage,” they said. By mixing storytelling, nostalgia, and smart planning, the couple has built a loyal following across platforms, showing that with the right idea and steady effort, real success is possible.

How Maddy and JD Build Trust with Their Audience

For Maddy and JD, being real with their audience is non-negotiable. Trust isn’t built through fancy edits or following trends — it comes from being genuine and approachable. “We try to stay true to ourselves, whether it’s how we show up on camera or how we respond to comments,” they said. They’ve learned to welcome feedback, even when it’s critical. “You’ll get your fair share of naysayers, but they’re usually not trying to be mean,” JD shared. “It’s important to go easy on your viewers — and on yourself.”

This openness to feedback has helped them build a strong sense of community. Instead of getting defensive, they use comments and messages to improve and engage with their followers in a meaningful way. This back-and-forth connection has been key to growing a loyal audience that actively participates in their videos and spreads the word.

Consistency is also a big part of their approach — not just in posting videos but in how they present themselves across platforms. At first, neither of them wanted to be on camera, but embracing that vulnerability made a huge difference. “Looking back, it’s funny how nervous we were about showing our faces,” JD said. “But it made such a difference in how people connected with us.”

By staying honest, having a sense of humor, and interacting thoughtfully with their audience, Maddy and JD have created a brand that feels approachable and trustworthy. In a world where influencers often aim for perfection, Them Bites stands out by keeping things real and building connections that matter. “When you connect with your viewers on a personal level, they’re more likely to engage and support your work,” JD noted.

Turning Content into Income

Making money online takes strategy, and Maddy and JD have applied the same thoughtful approach to monetization as they do to content creation. Their most consistent income comes from the TikTok Creators Rewards Program, earning $500 or more each month from just four videos.

Maddy and JD also stress the importance of reaching out to brands for collaborations. “Once you start building a following, brands will contact you,” JD explained. “But you can’t just wait around — you have to reach out to them too.”

They’ve landed brand partnerships with companies like Woeber Mustard, Old Westminster, and Explore Asheville — most of which they initiated themselves. “Most of these deals were ones we reached out for ourselves,” JD shared. One of the biggest lessons they’ve learned? Know your worth. “We don’t take free products for sponsored posts — it’s crucial to recognize your worth.”

They carefully evaluate each deal, paying close attention to exclusivity clauses and whitelisting agreements, which can limit future partnerships. “The key is understanding what a brand is looking for and building on that to make the partnership work,” he added.

While TikTok remains their primary revenue stream, Them Bites is about more than just one platform. TikTok helps drive traffic to their blog, where they use tools like Linktree and respond to comments with recipe links to keep followers engaged. Still, JD sees room for improvement. “Honestly, I could do a better job with calls-to-action on the site to get more subscribers,” he admitted.

The blog isn’t monetized yet, but they’re thinking long-term about ways to enhance it and how starting a blog can eventually lead to income. They plan to explore display ads with platforms like Mediavine or Google AdSense, though they’re taking a slow and steady approach. “We’d rather build traffic organically and keep things clean than clutter the site with ads too soon,” JD said. It’s all about finding the right balance between growing revenue and maintaining an enjoyable user experience.

Related: How to Make Money Blogging in 2024 (Expert Guide)

Lessons Learned and Advice for Aspiring Influencers

Building a successful online business hasn’t been easy — it’s taken persistence, planning, and plenty of trial and error. One of the toughest challenges early on was figuring out the rhythm and timing that works for short-form video. “It took time to figure out what worked on TikTok,” JD explained. “We posted over 120 videos before anything really took off.” Deciding whether to dive into long-form video has been another ongoing challenge, but they’ve learned to embrace the trial-and-error nature of content creation.

Getting comfortable on camera was also a hurdle at first. “Neither of us wanted to show our faces — it felt really intimidating,” they admitted. “Looking back, it seems silly, but it made such a big difference. People connect with personalities, not just content.”

An image with the quote “Looking back, it seems so silly that we didn’t want to show our faces at first. But doing so made a big difference in how people connected with us."

Their advice for aspiring influencers is straightforward: focus on building the basics first. “Learning how to shoot and edit video — and understanding good lighting — is essential,” JD said. “If you’re not willing to put in the time, it’s going to be tough to succeed.” They stress that consistency and effort are non-negotiable and encourage newcomers to treat content creation like any other job.

“It’s easy to assume being an influencer is all fun and games, but it’s really like adding one or two extra jobs to your life,” JD said. “You have to enjoy the process, or it’ll start to feel overwhelming.”

They also recommend experimenting with different ideas until something clicks. “Pick a niche and just start creating,” they advised. “Once you’re comfortable, think about a series that will engage people — it’s a great way to build momentum.”

Their story shows that success doesn’t come overnight, but with the right mindset, persistence, and a little creativity, building a profitable online presence is possible.

Closing Thoughts on Building a Side Hustle That Lasts

Maddy and JD’s journey with Them Bites shows that influencer success doesn’t happen overnight — it takes experimentation, persistence, and smart planning. By sticking to their love of food, being intentional about their growth, and making thoughtful business decisions, they’ve built a brand that’s both profitable and sustainable.

Their story is proof that anyone with a niche, some creativity, and the ability to adapt can build something meaningful online. Whether it’s testing different content ideas, using feedback to improve, or balancing partnerships with long-term goals, their experience offers a solid game plan for aspiring influencers and those exploring various side hustle ideas.

As they continue growing Them Bites, they remind us that building something worthwhile takes time and effort. But their biggest advice is to enjoy the process, stay consistent, and most importantly — just start.

Related: 

 

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How MissTourist Became a $10K a Month Travel Blog https://dollarsprout.com/how-misstourist-became-a-10k-a-month-travel-blog/ https://dollarsprout.com/how-misstourist-became-a-10k-a-month-travel-blog/#respond Mon, 23 Sep 2024 17:14:50 +0000 https://dollarsprout.com/?p=71506 In 2014, Yulia Saf was balancing a full-time job with her love for travel, documenting her adventures on a small blog. Fast forward to today, and MissTourist.com draws over 400,000 monthly visitors, offering practical travel tips and showcasing off-the-beaten-path destinations. But turning her passion into a profitable business wasn’t without challenges. From learning SEO to...

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In 2014, Yulia Saf was balancing a full-time job with her love for travel, documenting her adventures on a small blog. Fast forward to today, and MissTourist.com draws over 400,000 monthly visitors, offering practical travel tips and showcasing off-the-beaten-path destinations.

But turning her passion into a profitable business wasn’t without challenges. From learning SEO to going full-time, Yulia’s journey highlights the power of persistence and smart strategy. With the help of her husband and a remote team, MissTourist now generates around $10,000 in monthly revenue through affiliate marketing, ads, and sponsored content.

Here’s how she built a thriving travel blog from the ground up.

The Growth of MissTourist

A mockup of the Misstourist website showing the headline "What is your next destination?"

Yulia’s love for travel didn’t begin with a business plan — it started with simple curiosity and a desire to see the world. “Traveling had always been my passion, and I constantly found myself answering questions from friends and family about planning trips,” Yulia shared. That’s when the idea for MissTourist.com was born — not as a business, but as a way to share her experiences and help others make the most of their adventures.

What began as a side project quickly evolved into something more. “I wanted to provide practical travel tips and help people navigate the common challenges of travel planning,” Yulia explained. Her early content focused on offering insightful, easy-to-digest advice for destinations she had explored. From choosing accommodations to uncovering hidden gems, her posts offered something for everyone.

Although Yulia was working full-time, her growing passion for travel writing filled her evenings and weekends. Little by little, her blog attracted readers who valued her firsthand experiences and practical tips. “It wasn’t something I expected to turn into a full-time gig,” she admitted.

By 2016, Yulia had started to see the first signs that she could make money blogging. “In the initial months of generating revenue, the blog was making around $500 per month,” she shared. While modest, this income gave her the motivation to keep investing in her blog and audience. Yulia reinvested much of this revenue back into MissTourist.com, focusing on improving her site, marketing, and SEO strategies.

The first real turning point came when she began focusing on search engine optimization (SEO). “Once I started learning SEO and optimizing my content, the blog’s organic reach grew steadily,” Yulia recalled. By understanding what travelers were searching for, she was able to target her audience more effectively. Her posts began appearing in relevant searches, leading to increased traffic and higher revenue opportunities.

Key Strategies for Growing Her Blog

As MissTourist.com grew, Yulia knew she needed a clear strategy to sustain its momentum and boost revenue. She focused on five main areas: SEO, social media, collaborations, content diversification, and email marketing.

1. Mastering SEO

One of Yulia’s first steps was investing significant time in search engine optimization (SEO). “I spent countless hours researching keywords and optimizing my posts to rank higher on search engines,” she explained. By using tools like Google Analytics and SEMrush, Yulia was able to identify the keywords that travelers were searching for and create content around them. “I prioritized long-tail keywords with low competition and high intent,” she said, which directly led to increased conversions.

With each adjustment, Yulia saw her traffic grow — and with it, her revenue. “Improving SEO helped increase traffic and affiliate conversions, which soon turned into consistent monthly income.” Within a couple of years, this led to MissTourist.com making a steady $5,000 per month.

2. Leveraging Social Media

Social media played a crucial role in MissTourist.com’s growth. Yulia strategically used platforms like Instagram, Pinterest, and Facebook to share visually engaging content that resonated with her audience. She created a content calendar to maintain consistency and used tools like Tailwind to schedule her posts, ensuring she was reaching her audience at the optimal times.

Pinterest, in particular, became a significant traffic driver for MissTourist.com. “I learned that visually appealing pins with strong, actionable headlines performed the best,” Yulia explained. By focusing on creating pins that stood out and were easily shareable, Yulia saw remarkable results. One Pinterest campaign brought in 25% more traffic within a few months, significantly boosting her visibility and contributing to revenue growth.

By 2023, her social media and SEO strategies had driven traffic up enough to push her monthly earnings to $10,000.

3. Collaborations and Networking

Networking with other travel bloggers and industry professionals also played a pivotal role in MissTourist.com’s growth. “Collaborating with other bloggers and connecting with brands opened doors for more partnerships and sponsorships,” Yulia shared. These partnerships helped Yulia develop reliable income streams through sponsored content and affiliate marketing, as well as build long-term relationships with travel brands and influencers.

Yulia also engaged in collaborations with influencers who had aligned audiences. By teaming up with influencers who were also targeting travel enthusiasts, she introduced her content to new readers and followers, further expanding her reach. These collaborations often led to sponsored partnerships and cross-promotional opportunities, allowing her to grow MissTourist.com even faster.

4. Diversifying Content

Recognizing the importance of catering to different types of audiences, Yulia didn’t limit herself to just blog posts. “I began creating video content and launched a travel podcast to engage with those who prefer different formats,” Yulia explained.

Her YouTube videos featured in-depth travel guides, destination highlights, and itineraries, visually appealing to travelers seeking more immersive experiences. Video became an especially effective format for showcasing destinations and offering detailed travel advice. She also experimented with live streaming and Q&A sessions, engaging with her followers in real time and answering their travel questions.

Her travel podcast added another layer of engagement, allowing her to share personal stories, interview travel experts, and dive deeper into topics of interest. “The podcast allowed me to share my experiences in a more intimate, conversational format,” she said. These additional content formats not only helped her attract new visitors but also opened up additional revenue streams through YouTube ads and sponsored podcast partnerships.

5. Growing Through Email Marketing

Yulia understood the importance of building a loyal community of readers and turned to email marketing to nurture that audience. “I used Mailchimp to create automated email campaigns and offered free travel guides to grow my email list,” she explained. By offering value upfront in the form of free downloadable guides, Yulia was able to steadily grow an email list with readers who were genuinely interested in her content.

Her email newsletters weren’t just promotions—they included exclusive travel tips, destination recommendations, and behind-the-scenes stories, creating deeper connections with her subscribers. “Email marketing played a huge role in driving traffic back to my blog whenever I published new content,” Yulia shared. It also gave her a direct line of communication with her audience, allowing her to provide regular updates and strengthen reader loyalty over time.

Related: 50 Free Ways to Promote Your Blog

Tools for Success

Running a blog that attracts hundreds of thousands of visitors each month requires more than just discipline — it requires the right blogging resources to streamline operations and manage growth. For Yulia, this meant relying on a combination of platforms that allowed her to efficiently manage content, marketing, and analytics.

“At the core of the blog is WordPress,” Yulia explained. Its user-friendly interface and customizability made it the perfect foundation for MissTourist.com. To ensure her content performed well in search engines, she used Yoast SEO, a plugin that helped her optimize posts and keep up with best SEO practices. “Yoast was crucial in helping me structure content properly for search engines,” she noted.

On the marketing side, Yulia used Mailchimp to maintain regular communication with her subscribers, keeping them updated on her latest travel tips and blog posts. “Email marketing played a huge role in building a loyal readership,” Yulia shared. She also employed Hootsuite to manage her social media presence across various platforms, allowing her to schedule posts and engage with her audience without being tied to her phone.

For analytics, Google Analytics became indispensable. “It gave me real-time insights into who my readers were, what content they engaged with the most, and where they were coming from,” Yulia said. This data informed her content strategy, allowing her to tailor posts to what resonated most with her audience.

To keep her remote team organized and on the same page, Yulia turned to project management tools like Trello and Slack. These platforms helped streamline communication and task management, enabling the team to collaborate effectively across different time zones.

Diversified Income Streams

A photo collage of Yulia and various tourist destinations

Yulia Saf didn’t rely on just one revenue stream to make MissTourist.com profitable — she developed multiple income sources that allowed the blog to grow sustainably. Here’s how she did it:

  • Affiliate Marketing. “Affiliate marketing became one of our most significant income sources,” Yulia shared. By partnering with travel-related companies, MissTourist.com earns a commission whenever readers make a purchase through her affiliate links. This income stream aligned naturally with her travel content and the needs of her audience. By following sensical affiliate marketing strategies and placing affiliate links in high-traffic posts like “Best European Destinations,” Yulia saw a 20% increase in affiliate sales within six months.
  • Display Advertising. By placing ads across the site, MissTourist.com generates income through impressions and clicks. “While each click doesn’t earn much, the traffic volume makes it a substantial part of our income,” Yulia explained. With over 400,000 monthly visitors, display ads became a consistent revenue generator. “We saw ad revenue grow steadily month-over-month, contributing to a 15% boost in overall blog revenue in 2023.”
  • Sponsored Content. As the blog’s reach expanded, brands began approaching Yulia for sponsored posts. “I’ve always been selective with brands to ensure they align with my audience,” she said. This not only added a reliable income stream but also maintained trust with her readers. One standout campaign brought in a 30% revenue increase for that month when Yulia collaborated with a luxury travel brand for a sponsored post.
  • Product Sales. Yulia created digital products, such as travel guides and e-books, tailored to her readers’ needs. “These products allowed me to monetize my expertise directly, providing a more stable revenue stream,” she shared. For example, her downloadable “Ultimate Travel Planning Guide” saw 200 sales in the first month after launch, demonstrating the value of creating digital resources.
  • Speaking Engagements. As Yulia’s profile grew, she was invited to speak at conferences and events. “Speaking engagements provided an additional income stream and helped expand my network,” she noted. These opportunities not only boosted her personal brand but also led to partnerships that fed back into the blog’s growth.
  • Freelance Writing & Consultancy. Yulia also leveraged her expertise by offering freelance writing and consultancy services. This diversified her income while establishing her as an expert in both travel and digital entrepreneurship.

Related: How We Made $347,000 Blogging in Just 2 Months 

A Campaign That Stood Out: The Hidden Gems Series

A graphic showing a laptop mockup of the Misstourist blog

One of MissTourist.com’s most successful campaigns was its “Hidden Gems” series, where Yulia Saf showcased lesser-known travel destinations. Unlike the usual tourist-heavy spots, this campaign focused on off-the-beaten-path locations that offered unique experiences for adventurous travelers. “I wanted to highlight places that don’t often get the spotlight but are just as magical,” Yulia recalled.

The campaign launched across both the blog and social media platforms, featuring stunning photography, detailed itineraries, and local recommendations for each destination. The first post, spotlighting a small town in the Balkans, quickly gained traction. “Readers were eager for something different, and this series gave them a fresh perspective,” Yulia said. The post went viral within travel groups and attracted attention from local tourism boards, leading to partnerships that further boosted the blog’s visibility.

Yulia attributed the success of the campaign to three main factors: authenticity, value, and community engagement. “The posts weren’t just lists of places—they were personal experiences with actionable advice, like where to eat, how to get there, and the best times to visit,” she explained. Additionally, Yulia encouraged her readers to share their own hidden gems on social media, creating a ripple effect that further amplified the campaign’s reach.

Advice for Aspiring Travel Bloggers

Yulia Saf knows firsthand the challenges of starting a travel blog in today’s competitive market, but she’s also learned what it takes to stand out. Here’s her top advice for aspiring travel bloggers:

  • Find Your Unique Angle. “There are countless travel blogs out there, so focusing on what sets you apart—whether it’s a niche, your storytelling style, or a unique travel approach—will help you stand out,” Yulia shared. Identify what makes your blog different from the rest.
  • Prioritize Quality Content. “You have to deliver value. Write posts that are helpful, informative, and engaging,” Yulia emphasized. Readers are drawn to high-quality, well-researched content that provides practical insights.
  • Be Authentic. “People appreciate honesty, and it builds trust with your readers,” Yulia explained. Sharing your genuine experiences, both the good and the bad, will resonate with your audience and foster long-term loyalty.
  • Learn SEO Basics. “SEO is what keeps your blog visible on search engines,” Yulia advised. Invest time in understanding how to optimize your posts for search engines to drive organic traffic to your site.
  • Consistency is Key. “Post regularly, engage with your audience, and keep your blog active,” Yulia said. Consistency builds trust with your readers and keeps them coming back for more.
  • Network and Collaborate. “Collaborating with other bloggers or brands opens doors to new opportunities,” Yulia suggested. Building relationships in the travel industry can help increase your blog’s visibility and create new revenue opportunities.
  • Be Adaptable. “The travel landscape and digital world are always changing. Be ready to adjust your strategy,” Yulia advised. Staying flexible and embracing new trends or platforms is essential for long-term success.

What Her Future Looks Like

As MissTourist.com grows, Yulia Saf is focused on expanding its reach and embracing new opportunities. “I want to dive deeper into sustainable travel and digital nomadism,” she shared, recognizing the rise of remote work as a chance to offer more valuable guides.

Yulia also plans to strengthen her community by creating interactive spaces like forums, social media, or live events to connect with readers. She’s exploring partnerships with eco-friendly travel brands and tourism boards, aligning with her vision of promoting responsible travel. “Collaborating with brands that share our values could open new doors while helping our readers make sustainable choices.”

Looking ahead, Yulia is excited about incorporating AR and VR for virtual tours, offering readers immersive travel experiences. “It’s something I’m really interested in,” she said, eager to push the boundaries of how MissTourist.com engages with its audience.

Her adaptability and willingness to evolve are key to her success. Her advice to aspiring bloggers? “Always be willing to adapt and grow. The travel world is constantly changing, so staying ahead means embracing new trends and technologies.”

Related:

 

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How One Woman Earns $1,000+ Per Month Teaching Music on Fiverr https://dollarsprout.com/how-one-woman-earns-1000-per-month-teaching-music-on-fiverr/ https://dollarsprout.com/how-one-woman-earns-1000-per-month-teaching-music-on-fiverr/#respond Mon, 16 Sep 2024 17:59:33 +0000 https://dollarsprout.com/?p=71453 Zhenel Rawlinson grew up surrounded by music in Memphis, Tennessee. With a mother who was a recording artist and a father who worked as a Hip Hop producer, music was ingrained in her life from an early age. “I was always involved in music, whether it was at church, school, or in the community,” she...

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Zhenel Rawlinson grew up surrounded by music in Memphis, Tennessee. With a mother who was a recording artist and a father who worked as a Hip Hop producer, music was ingrained in her life from an early age. “I was always involved in music, whether it was at church, school, or in the community,” she said. By the time she was a teenager, she had recorded her first album in her father’s home studio.

But while music was her passion, financial stability was harder to come by. As the first in her family to attend college, Zhenel knew she needed a way to make ends meet while pursuing her goals. That’s when she decided to offer music lessons, starting with just two students. Over time, what began as a modest side gig blossomed into a $1,000-a-month income stream.

From Memphis Roots to a $1,000-a-Month Side Hustle

A photo of Zhenel with the quote "Music was always around me - my mom was a recording artist, and my dad was a producer."

Zhenel’s deep connection to music started at home where both her parents were involved in the entertainment industry. “Music was always around me—my mom was a recording artist, and my dad was a producer,” she said. Growing up, she performed in local festivals, regional choirs, and church worship teams, gaining experience and developing her talent. By high school, she had already released her first album with the help of her father’s home studio. 

Despite these early achievements, financial pressure was a constant challenge. Raised in a low-income area, Zhenel lived with her mother, sisters, and grandparents, and the family’s financial struggles were always present. “It was tough, but I always felt driven to make something of myself and help my family,” she recalled. Determined to create new opportunities, Zhenel became the first in her family to attend college, enrolling at The Ohio State University with a major in Music (Voice) and a minor in Music, Media, & Enterprise.

College, however, brought new challenges. While Zhenel thrived musically—headlining concerts and releasing original songs—covering her living expenses and tuition was another story. “I was doing what I loved, but it wasn’t enough to pay the bills,” she admitted. During her senior year, Zhenel realized she needed to make extra money without compromising her passion. That’s when she began offering music lessons on social media.

After graduation, Zhenel took things a step further by joining Fiverr, the freelancing platform that allowed her to expand her reach beyond her local community. By offering vocal coaching, music production, and songwriting services, her online business idea soon grew into a steady income stream, with some months generating over $1,000. “Fiverr became a way for me to continue pursuing my passion while earning extra money on the side,” she said.

Related: 35 Flexible Ways to Make Money in College

Taking the Leap: Starting a Side Hustle on Fiverr

A photo of Zhenel with the quote "“I knew there had to be a better way to find more students, so I started looking into freelancing platforms.”

As Zhenel approached her final year of college, she found herself in a position that many young creatives can relate to—pursuing what she loved but struggling to make ends meet. “I was performing and recording, but it just wasn’t enough to cover all my expenses,” she said. The reality of juggling both her education and financial responsibilities pushed her to explore new avenues. That’s when she decided to offer music lessons online.

At first, Zhenel taught just two students she had connected with through social media. But she soon realized there was potential to reach a wider audience. “I knew there had to be a better way to find more students, so I started looking into freelancing platforms,” she recalled. In 2022, Zhenel joined Fiverr, the platform that would soon become the backbone of her side hustle.

Setting up her profile and first gig took time. “I was still balancing my studies, and it took a few months before I really started seeing inquiries,” she admitted. But when the clients started rolling in, things picked up quickly. Zhenel soon found herself balancing her new freelance business with a substitute teaching job at an elementary school in St. Louis. “I was teaching full-time, but also getting flooded with inquiries from Fiverr,” she said.

The turning point came when she decided to focus on offering Christ-centered music coaching, a unique niche that resonated with many potential clients. “There weren’t many Christian music coaches out there, and people were excited to find someone who understood their values,” she explained. That focus on faith, combined with her musical expertise, helped Zhenel carve out a space for herself in a competitive market.

Standing Out in a Crowded Marketplace

A photo of Zhenel with the quote “What made me stand out was my ability to connect with my clients through our shared values”

On Fiverr, where thousands of freelancers offer similar services, Zhenel knew she had to find a way to differentiate herself. With a combination of her faith-driven approach and versatile skills, she set herself apart. “What made me stand out was my ability to connect with my clients through our shared values,” she said. By positioning herself as a Christian music coach, Zhenel tapped into a niche that wasn’t well represented on the platform.

Beyond her niche, Zhenel also diversified her offerings. While she started with vocal coaching, she soon expanded her gigs to include music production, songwriting assistance, and even beginner piano lessons. “A lot of times, clients would reach out for one service, like vocal coaching, and end up asking for help with writing or producing their music,” she explained. This flexibility allowed her to build deeper relationships with her clients and create long-term partnerships.

Another key factor in Zhenel’s success was her ability to let her personality shine through. “I created videos that highlighted not only my vocal abilities but also my passion for music,” she said. This personal touch, combined with her focus on delivering more than expected, helped her earn repeat business and glowing reviews. “I always tried to give more than what was asked—whether that meant going over the session time or offering additional resources,” she added.

Overcoming Challenges

Starting a side hustle on Fiverr wasn’t without its challenges for Rawlinson. Like many first-time freelancers, she had doubts about whether it would provide the financial stability she needed. “I was worried that it wouldn’t pay the bills, especially when everyone around me was telling me to go for a more traditional job,” she recalled. The pressure of finding financial security while staying true to her passion for music weighed heavily on her.

The turning point came when Zhenel decided to put her faith first. “I knew that if God had called me to do this, then He wouldn’t let me fail,” she said. Trusting that her side hustle could grow into something substantial, Zhenel pushed forward with focus and persistence, despite the slow initial growth. “It took months for my profile to gain traction, but I kept refining my gigs and improving my skills.”

As her client base grew, so did her confidence. Balancing her Fiverr business with other commitments, like a full-time substitute teaching job, wasn’t easy. “There were times when I felt stretched thin, trying to balance everything,” she admitted. But over time, as more inquiries and positive reviews came in, Zhenel realized her side hustle was becoming a sustainable source of income. “Once I saw it was working, I felt like I didn’t have to compromise my passion for financial stability anymore,” she said.

Her Top Tips for Fiverr Success

Zhenel’s journey on Fiverr didn’t start with immediate success. It required patience, adaptability, and a strategic approach to attract clients in a competitive space. “It took a couple of months before I started seeing steady inquiries,” she recalled, “but the key was staying persistent and constantly improving my profile.”

One of the most important aspects of building her Fiverr business was creating a niche. For Zhenel, that niche was her Christ-centered music coaching, which resonated with clients looking for a coach who shared their values. “I realized that there weren’t many Christian music coaches on the platform, and that allowed me to connect with people on a deeper level,” she explained. This unique offering not only helped her gain clients, but it also set her apart in a crowded marketplace.

However, Zhenel’s strategy for Fiverr success didn’t stop with finding a niche—she understood the need to offer variety and flexibility to meet different client needs. “I started offering multiple session lengths, from 20 to 60 minutes, because I knew not everyone could commit to a full hour,” she shared. She also created bundle packages that offered clients a discount when booking multiple sessions, which encouraged repeat business and long-term coaching relationships.

For those looking to follow in her footsteps, Zhenel shares these key strategies for Fiverr success:

  • Identify and Lean Into Your Niche. Whether it’s a unique service or a specific audience, focus on what makes you stand out. “Your niche doesn’t have to be huge; it just needs to be something that sets you apart,” she said.
  • Offer Flexible Services. Cater to different client needs by providing a range of options. “Not everyone has the same budget or time, so make your services accessible,” she suggested.
  • Go the Extra Mile. Providing more than expected was one of the ways Zhenel built loyalty and received glowing reviews. “I usually go over the session time or send clients extra resources, like practice exercises, without charging more.”
  • Be Patient and Persistent. Success doesn’t happen overnight. “It took months before I got consistent inquiries, but the more I refined my gigs, the better the results became,” Zhenel advised.
  • Create High-Quality Visuals. Your gig’s images and videos are often the first impression clients get, so make them count. Zhenel used videos of her singing to highlight her skills and give potential clients a glimpse of what to expect.
  • Start Small and Expand. Zhenel started with vocal coaching but expanded her offerings as she grew, adding services like music production and songwriting. “As my clients began asking for more, I adjusted and added new gigs.”

Zhenel also recognized the value of creating passive income streams. To complement her live coaching sessions, she developed a digital product called “The Vocal Closet: A Singer’s Friend,” a downloadable resource filled with vocal exercises, techniques, and tips for clients who couldn’t commit to regular lessons. “It’s a great way to help people and generate extra income without having to be present for every sale,” she said.

Her experience shows that Fiverr success is about more than just posting a gig—it’s about understanding your audience, offering flexibility, and consistently delivering value. “You won’t get everything right at first, but if you keep refining your approach and listening to your clients’ needs, you’ll find your footing,” she said.

Growing Beyond Fiverr: Social Media and More

While Fiverr laid the foundation for Zhenel’s side hustle, she knew that relying on one platform wasn’t enough for long-term success. “I realized that if I wanted to grow my business, I couldn’t just depend on Fiverr. I had to build a broader presence,” she explained. This led her to tap into social media to grow her client base beyond the freelancing platform.

With her vibrant and engaging personality, Zhenel found that creating content for platforms like Instagram, YouTube, and TikTok was a natural extension of her work. “I love making videos, and it helped people see my personality and my passion for music,” she said. By posting vocal tips, behind-the-scenes clips from her music projects, and even snippets of her lessons, Zhenel was able to attract a new wave of clients. “People would reach out to me for music lessons just from seeing my videos, even when I wasn’t actively promoting my services.”

Her personal website, The Kingdom Expo, also became an important tool for expanding her business. “Having a website gave me the freedom to offer more than just coaching,” she explained. It allowed her to sell digital products like “The Vocal Closet” and serve as a booking hub for clients who preferred to book lessons directly with her rather than through Fiverr.

Zhenel’s music career itself became another way to draw in clients. “Sometimes people discovered my music and ended up booking a lesson. Other times, coaching clients became fans of my music,” she noted. This integration of her various talents not only brought in more business but also helped her build stronger relationships with her audience.

By diversifying her approach through social media, her website, and her music, Zhenel was able to create a well-rounded business that didn’t rely solely on Fiverr. “Fiverr was a great starting point, but expanding beyond it has helped me create a more sustainable, long-term business,” she said.

Related: 20 Business Ideas for Women Entrepreneurs

Long-Term Vision and Future Goals

As Zhenel’s business continues to grow, her vision for the future is ambitious. “I see this becoming more than just a side hustle. I want to create a physical space where people can come to be coached, record their music, and get the support they need,” she shared. Her long-term goal is to open a music hub where artists can develop their talents in a supportive environment.

In addition to expanding her coaching services, Zhenel plans to build more partnerships with schools, ministries, and organizations. “I want to use music to spread positivity and faith, and I see myself working with schools and other organizations to help people express themselves through music,” she said.

While she’s focused on growing her online presence and exploring new opportunities in music production and teaching, Zhenel remains committed to her core passion. “This is just the beginning. I’m excited to keep helping people through music and to see where this journey leads,” she said.

Related: 19 Flexible Stay-At-Home Jobs for Moms That Pay Well

 

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Top Side Hustle Trends for 2025, According to the Experts https://dollarsprout.com/top-side-hustle-trends-for-2025-according-to-the-experts/ https://dollarsprout.com/top-side-hustle-trends-for-2025-according-to-the-experts/#respond Tue, 03 Sep 2024 17:46:48 +0000 https://dollarsprout.com/?p=70839 As we move towards a new year, the landscape of side hustles continues to evolve, shaped by emerging technologies, shifting consumer behaviors, and lessons learned from a year of rapid change. According to DollarSprout’s 2024 Side Hustle Study, which revealed that nearly 70% of Americans now have a side hustle, it’s clear that the gig...

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As we move towards a new year, the landscape of side hustles continues to evolve, shaped by emerging technologies, shifting consumer behaviors, and lessons learned from a year of rapid change.

According to DollarSprout’s 2024 Side Hustle Study, which revealed that nearly 70% of Americans now have a side hustle, it’s clear that the gig economy is becoming an increasingly essential part of people’s financial strategies.

With this in mind, we’ll explore the top side hustle trends for 2025, highlighting both rising opportunities and those that are becoming increasingly oversaturated.

Side Hustles Poised for Growth in 2025

Emerging trends, driven by technological innovation and evolving consumer needs, are setting the stage for a new wave of lucrative side hustles. Whether you’re looking to supplement your income or turn a passion into profit, understanding where the growth potential lies offers the chance to capitalize on high-ceiling opportunities.

Digital Content Creation and Influencer Marketing

A digital content creator working on a video.

The outlook for digital content creation and influencer marketing in the upcoming year remains strong. Max Williams, Founder and CEO of herobot.app, notes that the increasing demand for authentic, niche engagement is driving brands to invest more in influencer partnerships.

According to the 2024 Influencer Marketing Benchmark Report by Influencer Marketing Hub, the industry is expected to reach nearly $24 billion by the end of 2024, with 66.2% of marketers planning to boost their budgets.[1]

Platforms like TikTok and Instagram remain key due to their high engagement and visual appeal. The growing use of nano and micro-influencers, coupled with AI-driven influencer discovery, further solidifies this trend’s growth potential.

E-learning and Online Courses

An online course creator looking at his computer. Floating logos for Udemy, Coursera, and Teachable are around him

E-learning and online course markets are also set for significant expansion in the coming year. Driven by the continued demand for remote learning and skill development, this trend gained substantial traction during the pandemic and shows no signs of slowing down. According to Williams, the increasing accessibility of online education platforms has enabled more individuals to monetize their expertise by creating and selling courses.


Supporting this outlook, the 2024 Online Learning Report by Research and Markets projects that the global online education market will exceed $350 billion by the end of 2025.[2] This growth is fueled by a shift towards more flexible, self-paced learning options, particularly in niche areas where specialized skills are in high demand.

Platforms like Udemy, Coursera, and Teachable continue to be at the forefront of this movement, allowing content creators to reach a global audience. The integration of AI and personalized learning paths is further enhancing the appeal of online courses, making this an increasingly lucrative area for those looking to leverage their knowledge and skills.

Related: How One Medical Student Makes $190k per Year Selling Online Courses

Freelance Tech Consultancy

a freelance tech consultant helping a new business establish best practices.

As the demand for highly specialized technical skills grows, freelance tech consultants are becoming increasingly essential for businesses navigating digital transformation and complex technological challenges. Unlike generalized freelance roles, which are seeing saturation on platforms like Upwork and Fiverr, tech consultancy offers distinct opportunities for those with expertise in areas such as AI, cybersecurity, and digital strategy.

Williams highlighted that companies are increasingly opting for freelance tech consultants to access specialized knowledge without the overhead of full-time employees. This trend is supported by the 2024 IT and Tech Freelancing Trends Report by Upwork, which indicates that over half of businesses plan to increase their use of freelance tech consultants next year, underscoring the growing need for expert advice in areas where in-house capabilities may be insufficient.[3]

Related: How One Automotive Tech Is Earning $13,000 a Month on JustAnswer

Virtual Fitness Coaching

A woman in workout gear working on her laptop sending a client an email.

As the trend towards remote work and digital lifestyles continues, virtual fitness coaching is emerging as a significant growth area. The demand for personalized, accessible fitness solutions has surged, with more people seeking to maintain their health and wellness from home. This shift has opened up new opportunities for fitness professionals to reach clients online, offering personalized coaching sessions, workout plans, and wellness advice via digital platforms.

Adam Wood, Co-Founder of RevenueGeeks, highlighted a report projecting that the online fitness industry is expected to grow at 14.6% annually from 2021 to 2026, driven by the demand for convenient, personalized at-home fitness solutions. This reflects a broader shift toward digital health services as consumers prioritize flexibility in their fitness routines.

Additionally, the American College of Sports Medicine’s (ACSM) Health & Fitness Journal ranks virtual fitness coaching among the top fitness trends for the upcoming year, emphasizing technology’s role in enhancing the client experience while offering opportunities for personal trainers who can adapt to this digital shift.[4]

Digital Detox and Wellness Coaching

A wellness coach meeting with a client.

As our lives become increasingly intertwined with technology, the need for balance has given rise to the trend of digital detox and wellness coaching. This emerging field focuses on helping individuals manage the mental and physical effects of constant connectivity by promoting healthier digital habits and mindfulness.

According to the Global Wellness Institute, digital detoxing is one of the key trends in the wellness industry, reflecting the growing concern over digital overload. As more people seek to disconnect and find balance, the demand for professionals who can guide them through this process is on the rise. Reports from sources like LinkedIn’s Workplace Learning Report indicate that companies are also increasingly incorporating digital wellness into their employee programs, driving further demand for digital detox coaches who can offer tailored programs to meet the specific needs of those struggling with digital overuse.[5]

Related: 25 Best Side Hustles for Nurses to Earn Extra Income

Side Hustles to Approach with Caution

A man walking on a tightrope and looking at his laptop.

While some side hustles are positioned for growth, others are becoming increasingly challenging due to market saturation and declining demand. As more people enter these fields, the competition intensifies, making it harder to achieve meaningful success. For those considering a side hustle, it’s important to recognize where these challenges lie and proceed with tempered expectations.

Dropshipping

Once a gateway to easy online income, Dropshipping has increasingly become a victim of its own popularity. The model, which initially attracted entrepreneurs with its low barrier to entry, is now fraught with intense competition and razor-thin margins for near-identical products, making it increasingly difficult for newcomers to carve out a profitable niche.

Elliott Kosmicki, Founder of Major Impact and a seasoned digital marketing consultant, acknowledges that while many sellers face challenges in maintaining profitability, the dropshipping model isn’t without its merits. “It’s become harder to succeed, but not impossible,” he notes. The key, he suggests, lies in differentiation and understanding the market’s demands.

A report from Shopify similarly suggests that while dropshipping remains a viable business model, it requires a more thoughtful approach than in the past.[6] Success now depends on a deeper understanding of market demands, effective differentiation, and maintaining high standards for product quality and customer service.

However, the challenges of dropshipping don’t mean the potential is completely diminished. Shaff Qureshi’s journey of building a $1 million Amazon FBA business from scratch illustrates that, even in saturated markets, there’s room for those willing to innovate and focus on quality.

Ride-Sharing and Delivery Services

Once a lucrative side hustle, the ride-sharing and delivery service sectors have become increasingly saturated, making it somewhat more difficult for new drivers to earn a substantial income. With more people joining platforms like Uber, Lyft, DoorDash, and Instacart, competition has intensified, leading to greater difficulty in securing consistent work, even if overall hourly earnings and benefits have improved.

Kosmicki also observed that while these platforms still offer flexibility, the earning potential has clearly diminished over time. “The market is oversaturated, and many drivers are finding it hard to make the same income they once did,” he explains. Delivery jobs and their low barriers to entry have attracted a vast number of drivers, which has, in turn, driven down the average income for many.

Freelance Graphic Design

Becoming a freelance graphic designer, once a thriving and flexible side hustle, is now facing significant challenges due to oversaturation. With platforms like Upwork and Fiverr flooded with talent, competition has intensified, driving down rates and making it harder for new designers to secure well-paying projects.

James Allsopp, CEO of iNet Ventures, notes that the sheer volume of designers in the market makes it increasingly difficult to stand out without a strong portfolio or specialized skills. “The market is crowded, and many freelancers struggle to differentiate themselves,” he explains.

For many new entrants, the freelance graphic design market has become a tough space to navigate, with limited prospects for securing premium rates or long-term clients.

Print-on-Demand Merchandising

In recent years, selling custom products through print-on-demand (POD) services has gained significant traction as an accessible side hustle. However, the landscape has become increasingly competitive, with many entrepreneurs jumping into the space. Platforms like Teespring, Redbubble, and Etsy are now crowded with sellers offering similar designs, making it challenging for new entrants to differentiate themselves and achieve consistent sales.

Yosef Adde, Owner of I BUY LA, highlights that the oversaturation in the POD market is a major hurdle for newcomers. “The market is flooded, making it tough for sellers to stand out unless they have a unique angle or exceptional marketing,” he observes.

Success in this space now requires more than just creativity; a strategic approach to marketing, branding, and niche targeting is essential. For many entering the POD arena today, breaking through the noise is increasingly difficult, making it harder to achieve the level of success that was once more attainable in this sector.

Related: How One Recent Grad Started a $2,000 a Month Shopify Side Gig

Affiliate Marketing

Affiliate marketing, once a reliable avenue for generating passive income, has become increasingly challenging due to market saturation. The ease of entry has attracted a large number of marketers, leading to heightened competition and lower returns. With so many individuals promoting the same products, it has become difficult to stand out and secure meaningful commissions.

Kosmicki points out that the crowded field has made it tough for new affiliate marketers to achieve significant earnings. “The market is oversaturated, and it’s becoming harder for newcomers to break through without substantial investment in content and advertising,” he explains.

In today’s landscape, success in affiliate marketing requires a more strategic approach, focusing on niche markets and high-quality content to differentiate from the competition. For those entering the space now, the path to profitability is more complex than in the past.

General Freelancing

Freelancing on platforms like Upwork and Fiverr has long been a go-to side hustle for those looking to leverage their skills to make extra money online. However, the ease of entry has led to a surge in the number of freelancers, resulting in intense competition across many categories. This oversaturation makes it increasingly difficult for newcomers to secure projects and command competitive rates.

Stephen Greet, CEO and co-founder of BeamJobs, notes that the freelancing landscape has become crowded, particularly in areas like writing, design, and basic administrative tasks. “With so many freelancers offering similar services, it’s challenging for new entrants to differentiate themselves and find consistent work,” he explains.

For those entering the freelancing market today, success often hinges on developing a specialized skill set or focusing on niche markets where competition is less fierce. Without a clear differentiation strategy, it can be tough to stand out and achieve sustainable income in this increasingly crowded space.

Related: Side Hustle Statistics 2024: 70% of Americans Cashing In


 

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How One Woman Built a $300k a Year Mobile Gift Wrapping Business https://dollarsprout.com/how-one-woman-built-a-300k-a-year-mobile-gift-wrapping-business/ https://dollarsprout.com/how-one-woman-built-a-300k-a-year-mobile-gift-wrapping-business/#respond Tue, 13 Aug 2024 19:49:59 +0000 https://dollarsprout.com/?p=70843 In the wake of losing her husband to cancer, Michelle Hensley found herself at a crossroads, grappling with how to support herself and her family. With no prior business experience and having been out of the workforce for over a decade, the odds were stacked against her. Yet, driven by necessity and a spark of...

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In the wake of losing her husband to cancer, Michelle Hensley found herself at a crossroads, grappling with how to support herself and her family. With no prior business experience and having been out of the workforce for over a decade, the odds were stacked against her. Yet, driven by necessity and a spark of inspiration, Hensley launched Nifty Package Co. in 2015 at the age of 51.

What began as a small gift basket business quickly evolved into a thriving mobile gift wrapping service that now generates over $300,000 annually, with high-profile clients like Warner Bros., Kim Kardashian, and Meta seeking out her expertise. Today, Hensley’s business has grown by 180% in the last year alone, turning a side hustle born out of necessity into a lucrative career that has inspired others to follow in her footsteps.

The Birth of Nifty Package Co.

michelle hensley photo

In the wake of losing her husband, Hensley found herself grappling with a daunting reality. As a stay-at-home pastor’s wife and homeschooling mom, she hadn’t been in the workforce for over a decade. “I was tossing and turning at night, overwhelmed by anxiety. How was I supposed to support myself and create income?” Hensley recalled. The thought of returning to a traditional job seemed impossible, especially with the responsibilities of homeschooling her children and the grief of her husband’s passing still fresh.

A conversation with her son sparked the idea for what would become Nifty Package Co. “One of my sons said, ‘Mom, you had a gift basket company when you were younger. Why don’t you do that again?’ That was the spark I needed,” she said. 

Despite her lack of experience, Hensley’s vision was clear: start a business that mirrored the flexibility of Uber, but with a focus on creativity and service.

“I didn’t understand all the important facts of cost of goods, profits, margins, and marketing. I just started,” she admitted. She began by focusing on corporate gift baskets, recognizing that bulk orders would provide more stability than individual sales. These early efforts paid off, and Nifty Package Co. quickly gained traction.

Related: 20 Low-Cost Online Business Ideas With High Profit Potential 

Launching the Mobile Gift Wrapping Service

By 2018, Nifty Package Co. was already gaining momentum, but Hensley’s entrepreneurial journey took an unexpected turn early one morning. “I was up at four a.m. to pray and read my Bible, which I had been doing daily for well over twenty-five years. I noticed that my van was sitting on the curb outside the house. I thought, ‘My van is not being used all the time. What could I do to use it more?'” she recounted. This quiet moment of reflection led to a lightbulb moment: Why not take her gift wrapping skills on the road?

Hensley quickly put her idea into action, creating a webpage for Nifty Package Co.’s new mobile gift wrapping service. The response was immediate. “Within about a week, I was wrapping gifts for one of my favorite corporate clients,” she said. Despite the initial challenges, like forgetting to label the first batch of gifts and having to rewrap them, the new service quickly gained popularity.

nifty package co website preview

The turning point came in March 2019 when Too Faced Cosmetics discovered Michelle’s work on Instagram and reached out for a large-scale gift wrapping project. “It was one of the coolest jobs! It was my first big gift design and wrap job,” Hensley shared.

The success of this project not only brought in a wave of new clients, including celebrities and high-profile companies, but it also solidified the mobile gift wrapping service as a cornerstone of her business.

 

 
 
 
 
 
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A post shared by Nifty Package Co | Gift Baskets, Gift Wrapping & more (@niftypackageco)

“After that, we started receiving requests from all over the U.S.,” Hensley explained. The demand for her services grew rapidly, prompting her to expand her team and explore franchising opportunities. The mobile gift wrapping service, which began as a spontaneous idea, quickly became the driving force behind Nifty Package Co.’s growth, accounting for nearly 70% of business revenue today.

Related: 56 Legitimate Ways to Make Money Online

Navigating Challenges and Learning on the Go

The rapid growth of Nifty Package Co. came with its own set of challenges, particularly for Hensley, who was navigating the strategies of marketing a small business after being out of the workforce for over a decade. “I had been out of the workforce for fourteen years, so I really had no idea how business or marketing functioned,” Hensley admitted. Transitioning from a life of giving to one of asking for money and generating profit was a steep learning curve. “I’d never correlated sales with asking for money and creating a profit. I didn’t understand any of that.”

In the early years, Hensley’s lack of understanding about business fundamentals posed significant hurdles. Although Nifty Package Co. was doubling its sales year over year, the expenses grew just as rapidly. “Nifty started doubling our sales right away, but as we grew, so did the expenses,” she recalled.

nifty package company revenue chart

Despite these challenges, Hensley and her team were able to adapt and thrive, particularly during the COVID-19 pandemic. “Because I started Nifty as a remote business, we were already prepared when COVID hit,” she explained. As many companies scrambled to adjust to remote work, Nifty Package Co. was able to step in and provide curated conference gifts, helping them sustain and even grow during the crisis.

However, 2022 brought a significant setback. Rising costs of goods and shipping led to a $35,000 loss, a blow that left Hensley feeling disheartened. “I felt like an utter failure!” she confessed. Instead of giving up, she decided to dive deep into the financial and operational aspects of her business. “In January 2023, I focused on understanding every single part of the business—KPIs, should I pivot, everything.” The intense focus paid off, as Nifty Package Co. grew by an impressive 180% that year.

Related: 10 Digital Marketing Skills They Don’t Teach You in School

The Power of Branding and Strategic Marketing

As Nifty Package Co. grew, Hensley recognized the importance of strong branding and strategic marketing in setting her business apart. “Branding sets the tone for your reputation. It is paramount to building credibility with your clients and potential clients,” Hensley emphasized.

From the very beginning, she understood that her brand needed to represent beauty, quality, and professionalism—values that would resonate with her high-profile clientele.

examples of michelle's A-list clients

Initially, Hensley relied heavily on Instagram and Pinterest marketing to showcase her work. “Most of our new business came from referrals and those two platforms,” she explained. Visual presentation was key; the beautifully wrapped gifts served as the perfect advertisement for her services.

However, Hensley faced a unique challenge: many of her clients, especially those in high-end markets, preferred to keep her services discreet. “A lot of clients don’t want others to know we do the wrapping and fulfillment for them. I consider us the gift fairies!” she joked.

Despite this hurdle, Hensley continued to refine her marketing strategy. She understood that in order to reach a broader audience, she needed to expand beyond just showcasing her work. “I have learned all kinds of great things through marketing, like the importance of keeping a good client and lead list,” she shared. Hensley also began exploring other platforms like Facebook and YouTube, using them to better understand her ideal client avatar and to start educating and inspiring others to start their own businesses.

Related: How to Build an Email List Fast (A Step-by-Step Guide)

Building an Efficient and Scalable Workflow

Hensley’s success with Nifty Package Co. is rooted in her meticulous approach to sourcing materials, managing workflow, and handling high-volume orders. “It has taken me years to source excellent quality paper for wrapping,” Hensley explained, highlighting the importance of consistency and staying on top of design trends to meet client expectations. She started by using whatever materials she had on hand, gradually refining her process and investing in higher-quality supplies that align with her brand’s sophisticated aesthetic.

To meet the demands of her mobile gift wrapping service, Hensley’s tool setup is practical and efficient, including essential supplies like scissors, paper, tape, embellishments, and a mobile carry-all bag for easy transport and storage during onsite wraps. Clear communication with clients is key to ensuring every gift meets specific preferences. “I plan very well with the client’s wants and desires as well as what they don’t like. Communication is key all along the way until you walk out the door,” she noted.

As Nifty Package Co. expanded, managing time and resources became crucial, especially with large corporate orders. “I did not always think strategically,” Hensley admitted, reflecting on the shift to a more logical and strategic mindset. She developed a practice of evaluating each job post-completion to refine her workflow continuously. This process, combined with careful planning and collaboration with clients, allows her team to manage high-volume orders effectively.

Managing Seasonality and High-Demand Periods

Nifty Package Co. operates year-round but sees significant spikes during the holiday season, which can account for up to 50% of annual revenue. “There is an element of seasonality to a mobile gift wrapping business, but we are used all year long for corporate, product launches, PR events, and holiday activations,” Hensley explained.

To manage these busy periods, Hensley emphasizes early planning and organization. “Planning your time is crucial to handle the workload,” she said. This includes sourcing and purchasing trending paper and supplies well in advance to be ready for the seasonal rush. She also maintains a stock of materials for various occasions year-round, ensuring consistent service no matter the season.

Diversification is another key strategy. In addition to gift wrapping, Nifty Package Co. offers gift baskets, event gifts, and branded merchandise, providing steady income during slower months. “For me, I have a gift business as well, so I can provide gift baskets, event gifts, and other branded merchandise through the year,” Hensley noted.

Hensley’s organizational skills shine during high-demand periods, particularly in handling large-scale orders. She has developed efficient systems for managing these projects, including wrapping and fulfilling corporate contracts for luxury brands like Van Cleef & Arpels. “When you open your business up for gift fulfillment, that also is huge,” she advised.

Scaling the Business

As Nifty Package Co. continued to flourish, Hensley began exploring ways to scale her once small scale business beyond its initial scope. The increasing demand for her services, coupled with the unique nature of her mobile gift wrapping concept, opened up new opportunities for expansion. “The gift wrapping side just grew like wildfire,” Hensley recalled. This rapid growth led her to consider franchising and licensing as viable paths to expand Nifty Package Co. nationwide.

wrapped gifts

The idea of franchising came naturally as Hensley received multiple inquiries from individuals interested in starting their own gift wrapping businesses under the Nifty brand. “I had been asked by several if I had a franchise,” she shared. In response, Hensley began laying the groundwork for a franchising model, but she didn’t stop there. Recognizing the need for structured support and training, she also developed a licensing and coaching program designed to help aspiring entrepreneurs, particularly women over 50, launch their own successful mobile gift wrapping businesses.

“I take women (or men) who are just like I was and unfamiliar with owning their own business,” Hensley explained. Her program covers everything from setting up a business name and brand to mastering marketing and operations. Through this initiative, Hensley aims to give back by empowering others to achieve financial independence and creative fulfillment, much like she has.

Related: 189 Side Hustle Ideas for Making Extra Money in Your Spare Time

The Importance of Faith, Resilience, and a Supportive Team

michelle hensley's mindset with regards to her business

Hensley attributes much of Nifty Package Co.’s success to her faith, resilience, and the support of her team. “My success has been dependent on a few things: my faith in Jesus Christ, prayer, and ideas, then launching on those ideas,” Hensley reflected. Her faith gave her the strength and courage to take risks, even without all the answers. “I don’t wait even if I don’t have all the answers and pivot when I need to,” she shared.

Hensley also acknowledges the critical role of her family and team in Nifty’s growth. “My family has challenged me, and my team has been instrumental in the growth and success of Nifty,” she said. Their support and willingness to engage in open discussions helped guide the company through its ups and downs.

One of Hensley’s biggest challenges was mastering the financial aspects of her business. “If I were to start over, I would have trained myself in all things finance, CFO, and tried to find someone to teach me,” she admitted. A financial setback in 2022 pushed her to deeply understand every part of her business, leading to a 180% growth in 2023.

Looking forward, Hensley is focused on expanding Nifty Package Co. through franchising and helping others succeed. “I take women (or men) who are just like I was and unfamiliar with anything related to owning their own business,” she explained. Through licensing, coaching, and her upcoming book, Hensley aims to empower others on their entrepreneurial journey.

Related: 6 Tips to Avoid an Unexpected Tax Bill from Your Side Hustle

Advice for Aspiring Entrepreneurs: Launch and Learn

Hensley’s journey from widowhood to entrepreneurship has given her valuable insights, especially for those hesitant to take the first step. “Just launch! Learn as you go, otherwise, you will find many excuses to not start,” she advised, emphasizing action over perfection.

For those considering a mobile gift wrapping business, Hensley highlights the importance of mastering the craft and understanding the market. “Learn the art of gift wrapping and selling it. It actually sells itself,” she noted, adding, “If you are going to charge $150 to $180 per hour, the gift wrapping better look good!”

She also stresses the importance of building a strong client management system from the start. “Keep a good client and lead list,” she suggested, using tools like a CRM to maintain organization and communication year-round. Hensley also advises taking plenty of high-quality photos as marketing tools to attract new clients.

Finally, she encourages investing in learning and utilizing resources to grow quickly. “I have a course where I teach all the needed lessons and techniques to grow quickly,” she shared. With the holiday season approaching, Hensley believes it’s the perfect time to start. “This can be very lucrative, especially during the holiday season,” she pointed out, confident that with the right skills and mindset, anyone can turn their passion for gift wrapping into a successful business.

Related: 

 

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Layoff to Etsy Success: How One Woman Makes $2,500/Month Selling Pet ID Tags https://dollarsprout.com/layoff-to-etsy-success-how-one-woman-makes-2500-month-selling-pet-id-tags/ https://dollarsprout.com/layoff-to-etsy-success-how-one-woman-makes-2500-month-selling-pet-id-tags/#respond Wed, 07 Aug 2024 14:57:33 +0000 https://dollarsprout.com/?p=70776 In the midst of the COVID-19 pandemic, Melissa Le-Fort found herself at a crossroads. Originally from Brazil and having recently moved to Canada, she faced the sudden loss of her job in customer service at a spa due to lockdowns. Rather than giving in to uncertainty, Le-Fort channeled her energy and creativity into a passion...

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In the midst of the COVID-19 pandemic, Melissa Le-Fort found herself at a crossroads. Originally from Brazil and having recently moved to Canada, she faced the sudden loss of her job in customer service at a spa due to lockdowns. Rather than giving in to uncertainty, Le-Fort channeled her energy and creativity into a passion project close to her heart — creating personalized pet ID tags.

This venture, inspired by the runaway of a beloved pet, blossomed into a thriving Etsy business. Today, her business Tag4MyPet not only generates over $2,500 per month in revenue, but it also champions pet safety and supports over 20 Canadian pet rescues through its Pawsitive Referrals program.

New Beginnings: How Loss Inspired an Etsy Shop

Melissa and her Siamese cat, Brigitte

As is the case with many entrepreneurs, the idea for Tag4MyPet stemmed from a deeply personal experience. Le-Fort recalled, “A few years ago, I lost my beloved Siamese cat, Brigitte, who had left the house without any identification and never returned.” This heartbreaking experience stayed with her, and she resolved to help other pet owners avoid the same fate. “I thought, why not make pet ID tags at home and sell them online?”

Le-Fort’s online business idea coincided with the onset of the pandemic, which resulted in her losing her job in customer service. Determined to stay productive, she began researching work-from-home jobs. During a conversation with her husband about a pet ID tag for their cat, Marcos, Le-Fort had a lightbulb moment.

That’s when she discovered Etsy, an online marketplace that seemed perfect for her new venture. Initially, her goal was simple: to keep herself occupied during the lockdown. However, her small business idea quickly grew beyond her expectations. “Within four months on Etsy, my shop ranked first in sales in the pet supplies category on Etsy Canada,” Le-Fort shared.

Combining her professional skills, family support, and passion for pets, Le-Fort transformed her side hustle into a thriving business with Tag4MyPet now generating an average of $2,500 monthly. “My family’s support and my dedication to learning e-commerce helped me turn this side hustle into a profitable business,” she said.

Gaining Traction

A quote from Melissa, "I have over 8,500 five-star reviews, thanks to offering quality products, fast shipping, attention to detail, and excellent customer service"

Le-Fort’s Etsy shop, Tag4MyPet, took off rapidly, defying her initial modest expectations. “Within four months on Etsy, my shop ranked first in sales in the pet supplies category on Etsy Canada,” she recalled. This quick rise to success was driven by a combination of effective digital marketing strategies and a genuine passion for her products.

In the first three months alone, Le-Fort received around 1500 orders, boasting an impressive conversion rate of 8.8%. Currently, she maintains a steady conversion rate of around 8 to 9%.

Le-Fort’s approach to attracting customers operates on two fronts. On Etsy, she optimizes her products with high-quality photos, detailed descriptions, and relevant keywords that match user searches. Reviews also play a crucial role in her success. “I have over 8,500 five-star reviews, thanks to offering quality products, fast shipping, attention to detail, and excellent customer service,” she noted.

Beyond Etsy, Le-Fort leverages social media platforms like Instagram, TikTok, Facebook, Pinterest, and YouTube Reels to promote her products, run promotions, and increase brand visibility. “Among these strategies, optimizing my listings to appear on the first page of search results is the most effective,” she emphasized.

Related: How This Couple Makes $1,000 a Month Cooking on TikTok

Making the Perfect Product

A photo of a dog necklace and name tag.

Le-Fort prefers to source from local suppliers whenever possible, ensuring the quality and reliability of her materials. “I look for suppliers in Canada and the USA when local options are unavailable,” she explained. The key factors in choosing suppliers include the quality of the material, price, and delivery time. To maintain competitiveness and profitability, Le-Fort often buys in larger quantities to secure discounts, thereby increasing her profit margins. However, she prioritizes quality above all.

“Finding materials at a low price is not always possible without compromising quality. In such cases, I opt to pay more for higher-quality materials, even if it reduces my margin,” she noted. This approach ensures that the quality of her products remains high, leading to a higher rate of returning customers and positive word-of-mouth marketing.

Investing in the right equipment has also been crucial to the success of Tag4MyPet. “The principal investment that made the most significant difference was purchasing a laser engraver, which cost approximately $7,500,” Le-Fort shared. This investment allowed her to increase production capacity and offer a new type of product in addition to hand-stamped tags. Other significant investments included a thermal printer for address printing and packaging with custom sizes to facilitate and optimize shipping. These changes improved efficiency and reduced shipping time.

Additionally, Le-Fort’s daughter created a custom shipping system to further streamline the process. This system reads multiple orders and automatically prints address labels, significantly reducing the time and effort required for order fulfillment.

Learning How to Master Etsy

A screenshot showing Tag4MyPet at #4 ranking for Etsy pet supply shops in Canada.

Every successful business faces its share of challenges, and Tag4MyPet is no exception. Le-Fort encountered several obstacles on her journey to building a thriving Etsy shop, particularly in understanding the platform and optimizing her shipping processes.

One of the main challenges Le-Fort faced was learning how to make her products appear on the first page of search results on Etsy. “The main challenge was understanding the Etsy platform and figuring out how to make my products appear on the first page of search results,” she explained.

To overcome this, she spent significant time researching and learning about Etsy’s SEO strategies. “I had to learn how Etsy’s SEO works, how to charge taxes for each province in Canada, and how to handle exports to the USA and Europe,” Le-Fort added. This dedication to mastering Etsy’s intricacies paid off, as her shop quickly climbed the ranks in its category.

Shipping posed another significant challenge for Le-Fort. Finding low-cost, efficient shipping methods was crucial to maintaining profitability and customer satisfaction. “Another significant challenge was finding low-cost and efficient shipping methods,” she noted. To address this, she researched various carriers and negotiated better rates, all while learning different packaging methods to reduce costs and ensure safe delivery. “Finding reliable and affordable shipping options required contacting various carriers and negotiating better rates, as well as learning about different packaging methods to reduce costs while ensuring safe delivery,” she shared.

Her Tips for Aspiring Etsy Sellers

Le-Fort’s journey with Tag4MyPet has been marked by learning, adapting, and continuous improvement. For those looking to replicate her success on Etsy, she offers several invaluable tips:

1. Thorough Research. Before starting your shop, research your niche and understand the market. “Look at what your competitors are doing well and identify areas where you can differentiate yourself,” Le-Fort advised.

2. High-Quality Photos. Invest in good photography. High-quality photos are crucial for attracting customers and showcasing your products effectively. “Ensure your photos are well-lit, clear, and show the product from multiple angles,” she emphasized.

3. Detailed Descriptions. Write detailed and accurate product descriptions. Include all relevant information, such as size, material, and care instructions. This helps manage customer expectations and reduces the likelihood of returns.

4. SEO Optimization. Use all 13 keyword tags available on Etsy. “Choose relevant and specific keywords that your target audience is likely to search for,” Le-Fort suggested. Avoid keyword stuffing, and make sure your keywords accurately describe your products.

5. Competitive Pricing. Research the pricing in your niche and set competitive prices. “Ensure your prices cover costs and provide a reasonable profit margin. Don’t undervalue your work,” she noted.

6. Excellent Customer Service. Respond to customer inquiries promptly and professionally. Providing excellent customer service can lead to positive reviews and repeat business. “Customer service is key to building trust and loyalty,” Le-Fort emphasized.

7. Promote on Social Media. Utilize social media platforms like Instagram, Pinterest, and TikTok to promote your shop and products. Engaging with potential customers on social media can drive traffic to your Etsy shop.

8. Regular Updates. Keep your shop active by regularly adding and updating new listings. “This can help improve your shop’s visibility in Etsy’s search results,” she explained.

9. Network with Other Sellers. Join Etsy seller groups and forums. Networking with other sellers can provide support, advice, and insights to help you navigate the challenges of running an Etsy shop.

10. Utilize Etsy Tools. Make use of Etsy’s tools and analytics to track your shop’s performance. Understanding your shop’s data can help you make informed decisions about your listings and marketing strategies.

Expanding Beyond Etsy

A quote from Melissa, "The idea is not to put all one’s eggs in one basket. By opening my store on Shopify, I have more freedom to work on my brand and launch products that cannot be sold on Etsy, such as a Pet ID Tracker."

While Etsy provided a solid foundation for Tag4MyPet, Le-Fort understood the importance of diversifying her sales channels. To achieve greater control over her brand and expand her product offerings, she decided to create her own website, Tag4MyPet.com, alongside her Etsy shop.

Le-Fort explained her decision to move beyond Etsy: “The idea is not to put all one’s eggs in one basket. By opening my store on Shopify, I have more freedom to work on my brand and launch products that cannot be sold on Etsy, such as a Pet ID Tracker.” This move allowed her to explore new opportunities and reach a broader audience while maintaining the quality and personalization that customers had come to expect from Tag4MyPet.

One significant advantage of having her own website is the ability to implement third-party applications. “Another reason for seeking an additional platform was the liberty to install third-party apps, like BixGrow, a referral program platform,” Le-Fort shared. This platform enabled her to create the Pawsitive Referrals program, where shelters and rescues share a unique code, and for every sale made using their code, they receive a cash donation. “Currently, we have over 20 partners across Canada,” she noted, highlighting the program’s success and community impact.

Le-Fort also emphasized the benefits of brand freedom and customization that come with managing her own website. “Benefits of having your site in addition to Etsy include brand freedom, more control over your brand’s presentation, and the ability to sell a broader range of products,” she explained.

However, expanding beyond Etsy also came with its challenges. “Managing a personal website requires more effort in terms of maintenance, security, and customer service,” Le-Fort acknowledged. Additionally, driving traffic to her website necessitated more investment in marketing and website SEO compared to Etsy’s built-in traffic. “Running your website can incur additional costs for hosting, domain registration, and third-party apps,” she added.

Overall, the decision to create a personal website has allowed Le-Fort to diversify her sales channels, engage more deeply with her community, and have greater control over her brand and product offerings.

Looking Ahead

A dog named Jeter who is looking out at a lake with a mountain in background.

Melissa Le-Fort’s journey with Tag4MyPet has been both challenging and rewarding. Reflecting on her experience, she identifies key factors that have contributed to her success and shares what she might have done differently. The most crucial factor in transforming her once small side hustle into a successful full-time business was combining her passion for animals with her work. “This made the process enjoyable and rewarding, even though it could sometimes be tiring,” Le-Fort said. Additionally, starting during a boom in e-commerce sales significantly contributed to her success.

However, if she could start over, Le-Fort acknowledges that she would change one key aspect. “If I could start over, I would reduce the number of hours I worked. There were days when I worked 15 hours non-stop, and it was exhausting,” she admitted. Le-Fort would aim to optimize her time better and create a more balanced work schedule.

Looking ahead, Le-Fort is excited about the future of Tag4MyPet. She plans to expand her product line and further consolidate her brand. “I aim to launch a new line of eco-friendly pet products, further consolidating our brand and expanding our reach,” she shared. This move aligns with her commitment to quality and customer satisfaction, ensuring that Tag4MyPet continues to grow and thrive.

Related: 

 

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From Law School to $1 Million Amazon FBA Business https://dollarsprout.com/from-law-school-to-1-million-amazon-fba-business-shaff-qureshis-success-story/ https://dollarsprout.com/from-law-school-to-1-million-amazon-fba-business-shaff-qureshis-success-story/#respond Tue, 06 Aug 2024 16:27:54 +0000 https://dollarsprout.com/?p=70741 In 2018, Shaff Qureshi was just another law student at Hofstra University, grappling with the pressures of academia with the realization that his true passion lay elsewhere. Fast forward to 2024 and Qureshi has transformed his life, building a thriving Amazon FBA business that now boasts a seven-figure annual turnover. With an impressive $350,000 in...

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In 2018, Shaff Qureshi was just another law student at Hofstra University, grappling with the pressures of academia with the realization that his true passion lay elsewhere. Fast forward to 2024 and Qureshi has transformed his life, building a thriving Amazon FBA business that now boasts a seven-figure annual turnover.

With an impressive $350,000 in sales during his first year, Qureshi’s business has grown exponentially, doubling its revenue every year and solidifying his place in the competitive e-commerce space. From finding the right products to learning the ins and outs of selling on Amazon, Qureshi’s journey from law school student to e-commerce success is a testament to the unexpected success that can arise from being willing to learn new things.

From Law School to E-Commerce

An image grid showing a photo of Shaff in law school, and then two photos of his e-commerce setup

Qureshi’s shift from working in law to running a successful Amazon FBA business started with a crucial realization. Despite his academic achievements — a Doctor of Law from Hofstra University School of Law — Qureshi found himself questioning his future in law.

“After ruthlessly studying during my first year of law school, I did not meet my own expectations by attaining top-of-the-class grades,” he said. “This is all while I had to force myself to study topics I simply wasn’t interested in. I decided that my skills would be better elsewhere, maybe an online business.”

Qureshi had always enjoyed building things, from Legos and puzzles to assembling furniture from Ikea. This hands-on creativity led him to think outside the conventional career paths. “If I wasn’t going to be #1 in law school, then I wanted to be #1 elsewhere,” he noted.

In 2018, during his second year of law school, Qureshi began exploring the world of e-commerce. He dedicated six months to intensive research on Amazon FBA, reading over 20 books and listening to numerous podcasts. “My thought process was that if I can digest 20 pages of complex case opinions written by elite Yale lawyers, then I can understand anything,” he explained. By mid-2019, he had launched two brands: one in office supplies and another in tools and home improvement.

Today, Qureshi operates multiple private-label brands and is most passionate about his Amazon Performance Marketing Agency, Jungle Advisor. His journey from law school to e-commerce showcases a practical pivot to an industry where he could fully utilize his skills and interests.

The Appeal of Amazon FBA

A graphic showing two arrows, one going upward quickly and one growing more flatly, highlighting the quick scaling potential of Amazon FBA.

Qureshi was drawn to the Amazon FBA model for its scalability. “I saw entrepreneurs scaling their companies very quickly to millions of dollars,” he recalled. The FBA model allowed him to focus on generating demand for his products where Amazon handled the storage, packaging, and shipping of items to customers. “As an Amazon FBA private label brand operator, you’re mainly focusing on generating demand for your products by focusing on marketing, price, and attributes your customers care about,” he explained.

Settling on the right niche was a critical decision for Qureshi. He ultimately opted for the office supply category, ditching his tools and home improvement venture, due to its lower competition and potential for quality differentiation. “Office supplies was an attractive category because I was able to develop our own products that cannot be copied,” he said.

The aggressive competition in other categories, particularly from international sellers, made office supplies a more viable option for building a sustainable brand. “Chinese competition was and is still very aggressive on Amazon because products can easily be copied and sold for way lower prices,” he noted. By focusing on quality rather than price, Qureshi positioned his products to stand out in the market.

The lower marketing costs associated with office products also played a significant role in his decision. “The cost to market office products was low, therefore we could spend larger budgets to acquire customers,” he added. This strategic choice allowed Qureshi to allocate more resources to customer acquisition, setting the foundation for his brand’s growth.

Related: How to Start a Dropshipping Business in 8 Simple Steps

Explosive Growth and Key Milestones

A quote from Shaff, "I’m a big believer in focusing on solving a singular problem. This is what separates you from your competitors. If you can do one thing really well, you make a name in the market as your happy customers will tell others."

Qureshi’s Amazon FBA business saw remarkable growth right from its first year. “Our first year of business we did $350,000 in sales, and since then we’ve grown more than 100% in revenue every year,” he shared. Today, Qureshi’s business boasts a turnover exceeding $1 million annually.

A key factor in this growth was Qureshi’s focus on addressing a specific customer need with a particular product. “One thing that helped us capitalize on this growth was focusing on one particular customer and one particular product that solves the customer’s problem,” he explained.

By honing in on a single issue and perfecting a solution, Qureshi was able to build a loyal customer base. “Once we solved that unique problem for our customer, we were able to understand the customer really well. From there, it was easier to cross-sell the rest of our catalog of items.”

Qureshi emphasized the importance of focusing on solving a singular problem, a strategy that helped distinguish his brand in a crowded market. “I’m a big believer in focusing on solving a singular problem. This is what separates you from your competitors. If you can do one thing really well, you make a name in the market as your happy customers will tell others.” He observed that many entrepreneurs lose sight of what made their product successful initially and advised staying true to the core value proposition that appeals to customers.

Overcoming Challenges and Learning Resources

Starting an Amazon FBA business was not without its challenges for Qureshi. One of the biggest hurdles he faced was the need for consistent investment to maintain and grow inventory. “One obstacle as an Amazon seller is the consistent need to invest cash into ordering more inventory,” he explained. Although his brand became profitable early on, scaling required greater financial resources.

Fortunately, Qureshi was able to leverage support from his family. “I was very fortunate to have family members who are serial investors. I drafted a presentation to raise money and convinced one of my uncles to invest,” he said. This experience taught Qureshi the importance of being an elite salesperson to secure necessary resources. “In business, you need to be an elite salesperson to get far,” he noted.

In terms of learning resources, Qureshi turned to books, podcasts, and online courses to build his knowledge base. He started with Product Research 101 by Renae Clark and How to Sell on Amazon for Beginners by Money Maker Publishing.

“Recently, many books have been released surrounding Amazon FBA. But the best and most informative book I’ve ever read is Ride the Amazon Wave by Tomer Rabinovich,” Qureshi shared. Podcasts like The Private Labeler Show by Nick Landowski also provided valuable insights.

Qureshi recommended a hands-on approach to learning, emphasizing the dynamic nature of e-commerce. “A ton of content becomes obsolete as the e-commerce space is so dynamic. One really cool resource is Udemy.com. You can easily take beginner courses on Udemy.com surrounding Amazon FBA. But the best way to learn as always, is hands-on experience by getting started,” he advised.

For beginners, Qureshi suggested focusing on basic business principles from a digital retail standpoint, including finance, supply chain, and marketing. “You can easily take an inexpensive course on Udemy.com on the above topics,” he added.

Product Sourcing and Competition Strategies

Navigating the complexities of product sourcing and staying ahead of the competition are crucial aspects of running a successful Amazon FBA business. We asked Qureshi to share his strategies for finding and sourcing products, as well as how he manages competitive pressures in the market.

“The e-commerce space is extremely dynamic. There are always new solutions to solve a problem,” Qureshi said. Initially, his approach to sourcing involved contacting multiple manufacturers and ordering samples to find the best fit. “When I started my brand, we were using the traditional way to source. You would contact 5 to 10 manufacturers on Amazon, order a sample from 3 or 4, and see which one met your needs.” As his business grew, Qureshi began working with consultants and sourcing experts to identify reliable manufacturers. “These days, due to our capacity and needs, we have consultants and sourcing experts that identify worthy manufacturers.”

The key to successful product launches in 2024 goes beyond just finding a market gap. “Pre-2021, we would scrape data to find where there was a gap in the market and eventually fill that gap by launching a kick-ass product,” he explained. “In 2024, you still scrape data to find where there is a gap in the market. But it takes more than empirical data to have a successful product launch. You must also have amazing creative content, PR surrounding your brand or product, and more importantly, innovate your product enough to give the customer a 5-star experience.” With increasing customer acquisition costs, Qureshi emphasized that simply running a marketing campaign is no longer sufficient.

Handling competition, particularly in the office supply category, requires constant innovation and adaptation. “Competition in the office supply category increases every year due to new brands entering the market or brands lowering prices to get customers to purchase their products,” Qureshi noted. To stay ahead, his team focuses on leveraging new software solutions, innovating their product catalog, and exploring new markets or sales channels. This proactive approach helps them maintain a competitive edge in a crowded marketplace.

Related: 48 Small Scale Business Ideas for Beginner Entrepreneurs

Launching a New Product

Qureshi says he has developed a meticulous process for launching new products on Amazon FBA, combining market data with customer feedback to ensure success.

“Launching a new product on Amazon is a process in which you must connect market data, along with customer feedback,” Qureshi explained. This approach involves a detailed examination of market needs and customer preferences to create products that stand out. “This process is long and if you get it wrong, your first product might not be a success. But if you can get this process right, you might just have started a sustainable business.”

Qureshi recommended several essential software tools that aid in product research and listing optimization:

  • Sellerboard: For financial reporting
  • Keepa: To track sales rank in a timeline format
  • SmartScout: For market and subcategory research
  • Datarova: For keyword research
  • JungleScout: For product research

“In order to get started, you need the right software,” he emphasized. These tools help Qureshi and his team identify market gaps, optimize listings, and monitor performance metrics, ensuring their products meet market demands and customer expectations.

Related: 19 Profitable Digital Product Ideas to Sell Online

Managing Logistics and Inventory

Ensuring that products are always in stock and ready to ship can make or break an e-commerce business, and Qureshi has developed a strategic approach to handle these challenges.

“Managing inventory on Amazon can either make or break your business. It’s the one part of the system where you need to be the most strategic as it holds the most capital,” Qureshi explained. To keep track of inventory levels and avoid stockouts, his team manually built spreadsheets that help monitor inventory closely. “We usually stay about 60 days in-stock at all times,” he noted.

Qureshi’s inventory management strategy involves placing the majority of their stock in Los Angeles, California, with some inventory held locally as well. This approach ensures that they can quickly replenish stock and meet customer demand efficiently. “The majority of our inventory sits in Los Angeles, California while some of it is locally held as well,” he added.

Maintaining optimal inventory levels and strategic placement has been crucial for Qureshi’s business growth, helping him avoid the pitfalls of overstocking or running out of popular items. His meticulous attention to logistics ensures that customers receive their orders promptly, which in turn, bolsters customer satisfaction and repeat business.

Related: How to Make Money on Amazon (14 Popular Methods)

Common Mistakes and Key Takeaways

A quote from Shaff, "I worked 7 days a week and can’t think of a day when I was not working. I still work 6 days a week and if I’m not in the office, I am working on my iPhone."

For new Amazon FBA sellers, there are several common mistakes to watch out for, and Qureshi has some practical advice on how to avoid these pitfalls. “New and rambunctious Amazon FBA sellers enter the market looking forward to innovating and disrupting the category. But they forget that their product offer must be better than existing ones,” Qureshi warned.

Qureshi stressed the importance of making product listings stand out with compelling images and clear storytelling. “Find a way to make your images tell the story of your product more clearly,” he advised. He also cautioned against competing solely on price. “Don’t race to the bottom with price; you can always be premium.”

Effective digital marketing is another critical component for success. Qureshi recommended running strategic advertising campaigns and driving traffic from multiple sources. “Run strategic advertising and drive traffic from many sources,” he said.

Reflecting on his own journey, Qureshi identified key factors that contributed to his success and shared what he might have done differently. “Everyone has their own way to success as all of our challenges are different. But I think the most crucial factor in the success of my brand was that I was consistently learning new things about selling in the e-commerce space,” he explained. Qureshi worked seven days a week, often juggling law school and his burgeoning business. “I worked 7 days a week and can’t think of a day when I was not working. I still work 6 days a week and if I’m not in the office, I am working on my iPhone.”

Qureshi’s advice for aspiring Amazon FBA entrepreneurs emphasizes resilience and patience. “Another piece of advice for aspiring Amazon FBA sellers is the ability to overcome failures. Lastly, be patient and trust the process. Things don’t happen overnight, in a week, in a month, or maybe even 6 months. But stick to it, and take whatever you’re doing seriously,” he encouraged.

While Qureshi has no regrets about his journey, he did reflect on the challenges of balancing law school and his business. “If I could go back in time, I would have dropped out of law school and solely focused on building the business. I put my mind and body through a lot while juggling law school and building the business. I also neglected a ton of close family and friend relationships during the process.”

What the Future Holds

Qureshi’s entrepreneurial journey doesn’t stop with his Amazon FBA success. He is additionally channeling his passion into JungleAdvisor.com, his Amazon Performance Marketing Agency. “We help brands with performance marketing (PPC) and Amazon brand management,” he shared.

His agency has already made a significant impact, assisting even 9-figure sellers in growing their businesses on Amazon and optimizing their marketing efforts. “Our agency has helped many 7-9 figure sellers grow their business on Amazon and make their marketing more productive than ever.”

Related: 

 

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16 Ways to Make $1,000 Fast https://dollarsprout.com/make-1000-fast/ https://dollarsprout.com/make-1000-fast/#comments Wed, 24 Jul 2024 16:04:23 +0000 https://staging.dollarsprout.com/?p=2611 A 2017 GOBankingRates survey found that over half of Americans have less than $1,000 in savings. If you’re in a bind for cash or trying to save money, here are 10+ simple ways you can make $1,000 in a month or less.

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“I’m screwed,” you think as you open your laptop and frantically type how to make $1,000 fast into Google.

You just realized rent is due Monday, but so are your student loan and car payments. You’re down to your last few dollars and your paycheck doesn’t hit for another week.

You panic.

If this has happened to you, you’re not alone. Bankrate’s 2024 annual emergency savings report found that 27% of Americans have no savings at all.[1] It’s stressful when an emergency happens, your savings account is depleted, and you must come up with money immediately — here’s how to do it.

How to Make $1,000 Quickly

If you need to make money fast, there are plenty of gig-like ways to earn cash quickly. If physical labor isn’t an option — or time is of the essence — we’ve included some safe borrowing-oriented methods for acquiring $1,000 at the end of this article.

1. Sell your stuff

One of the quickest ways to make $1,000 is by selling items you no longer need or use. Go through your home and identify valuable items such as electronics, jewelry, furniture, collectibles, and gently used clothing. Popular selling apps like eBay, Craigslist, and Facebook Marketplace are great places to start.

You can also use apps like Mercari and OfferUp to reach a local audience quickly. For specific items like books, CDs, and tech gadgets, consider using Decluttr for a streamlined selling process.

If selling online isn’t your thing, a good old-fashioned yard sale will do. My family cleared north of $900 just this past weekend holding a two-day garage sale when the rain pushed us for cover, coming close to our $1,000 goal.

2. Deliver food 

Delivering food is another straightforward way to make $1,000 quickly. Sign up with popular platforms like DoorDash and Uber Eats, where you can start earning money within days. These apps allow you to choose your own hours and work as much or as little as you want. Other options include Grubhub and Instacart, which also offer flexible schedules and quick payouts. 

Really, you can make money delivering just about anything to customers in your local area, taking advantage of peak activity times to maximize your earnings.

3. Test apps and websites

Companies are eager to understand how real users interact with their products, and they’re willing to pay for your insights. To get started with app testing, sign up on platforms like Freecash, where you can earn money by testing new apps and providing feedback on your experience. Just last month I made just over $200 testing apps and completing offers on the platform.

For website testing jobs specifically, platforms like UserTesting, TryMyUI, and Userlytics are great places to begin. These sites connect you with companies looking for feedback on their websites. You’ll typically need to complete tasks such as navigating the site, completing specific actions, and sharing your thoughts on usability and design. 

4. Pick up shifts as a bartender or server 

Becoming a bartender or server is yet another tried-and-true way to come up with a good chunk of change in a pinch. With the right job, you can start earning money almost immediately, often bringing home cash tips at the end of each shift. To boost your earnings, aim to work during peak hours, such as evenings and weekends, when tips are typically higher.

This may require being assertive about your availability, but anything you can do to land those hours will ultimately put more dollars in your pocket. In time, lateral moves to work at busy or upscale restaurants and bars can significantly increase your tip income.

5. Offer to help friends and family

Though a bit awkward, turning to friends and family for work is often a high percentage play. Let them know you’re looking to make some extra cash and offer to help with tasks they might need done.

This could include babysitting, outdoor work, house cleaning, or even helping with a small business. The personal connection often means you can start working and earning almost immediately.

6. Rent out your empty space

A side by side showing the before and after of Justin's vacant lot
DollarSprout reader Justin Cambra earns $1,000 per month renting out parking space on his vacant lot.

Whether you have a spare room, a basement, or even just a parking spot, platforms like Airbnb and Vrbo make it easy to rent out your space and start earning money quickly. If you live in a desirable location or set up shop during a busy time of year, you can command higher rates and fill up your booking calendar quickly.

For a faster turnaround, consider renting out your space for events or as a temporary office. By offering a clean, comfortable, and well-presented space at competitive rates, you can maximize your earnings and reach your goal in a few weeks or less.

7. Participate in market research 

You’ve probably seen ads to take paid surveys or participate in market research studies and thought they seemed like a scam. Fortunately, they’re not. In fact, there’s a huge market for consumer data that companies use to improve their products and increase sales.

That data comes from real consumers like you. Companies want to know what you think about the products and services you use every day, and they’re willing to pay you for it. Websites like Branded Surveys, Swagbucks, and Survey Junkie offer various ways to earn money through surveys, product testing, and focus groups.

Additionally, these platforms often hand out anywhere from $1 to $30 in welcome bonuses just for signing up. 

8. Offer freelance services 

Freelancing is a fantastic way to make $1,000 fast — and it’s often the most realistic route for many readers. Many companies are turning to freelancers for a variety of tasks, allowing you to pick projects that match your expertise. Here are but a few of the freelance services one can offer:

  • Graphic Design: Create logos, marketing materials, and social media graphics.
  • Bookkeeping: Manage records, invoices, and payroll for small businesses.
  • Web Development: Build and maintain websites, optimize for SEO, and fix bugs.
  • Video Editing: Edit video content for YouTube, Reels, TikTok and more. 
  • Translation Services: Translate documents, websites, and marketing materials.
  • SEO Consulting: Optimize websites for search engines, conduct keyword research, and improve site rankings.

Platforms like Upwork, Fiverr, and Freelancer make it easy to find clients and start earning. With the right skills and some diligence, you can quickly secure projects and make $1,000 in a matter of weeks.

Related: How This Couple Makes $1,000 a Month Cooking on TikTok

9. Write for websites 

As a freelance writer, you create content for various clients, including blog posts, articles, website copy, and marketing materials. To get started, build a portfolio showcasing your best work.

Next, sign up on freelance platforms like Upwork, ProBlogger, and Freelancer to find writing gigs. These platforms connect you with clients looking for writers, allowing you to bid on projects that match your skills. To increase your earnings as a writer, focus on niche topics where you have expertise, as these often command higher rates. Networking on LinkedIn and joining writing communities can also help you find opportunities and build your client base.

10. Become a pet sitter

list of the pet care services I provide on rover

Pet sitting pays instant cash, and if you love animals, it’s a relatively easy gig for anyone who needs to make $1,000 fast. Rover makes it easy to find clients and build up your new or existing pet-sitting business. You can choose whether you offer in-home stays, doggy daycare, or just daily drop-ins.

All you need to do to get started with Rover is complete a brief application and complete your profile. You can set your own rates, how many clients you have, and which breeds you care for. You can even offer to watch cats or other pets to earn extra cash.

11. Get paid to tutor

As a tutor, you can help students improve their understanding of subjects ranging from math and science to language arts and test preparation. To get started, identify the subjects you are most comfortable teaching. You can offer your services locally by advertising at schools, community centers, or through word-of-mouth.

To increase your earnings, consider specializing in high-demand subjects or test prep, which often command higher rates. Online tutoring jobs can also expand your reach to students beyond your local area, giving you more opportunities to earn. Create a profile on tutoring platforms such as Wyzant, Tutor.com, or Chegg Tutors, where you can connect with students in need of assistance.

12. Freelance photography

As a freelance photographer, you can offer your services for events, portraits, real estate, product photography, and more. To get started, create a portfolio showcasing your best work. This can include photos from previous projects or personal shoots that highlight your skills and style. Set up a website or use platforms like Instagram and Facebook to display your portfolio and attract potential clients.

Finding gigs can be done through various channels. You can join freelance marketplaces like Upwork or Fiverr, where clients post photography projects. Additionally, networking within your community and reaching out to local businesses, real estate agents, or event planners can help you find opportunities. 

13. Rent out your car 

Renting out your car is a smart way to make a significant amount of money quickly, especially if your vehicle often sits unused. By leveraging car-sharing platforms like Turo or Getaround you can turn your idle car into a money-making asset. These platforms allow you to list your car, set your own rental rates, and manage bookings through their apps. They also provide insurance coverage for your vehicle while it’s rented out, giving you peace of mind.

Ensure your car is clean and well-maintained to attract renters and receive positive reviews. High-demand areas, such as cities or tourist destinations, can help you maximize your earnings. Additionally, offering amenities like phone chargers and child seats can make your listing more appealing. Renting your car during peak times, such as weekends, holidays, or local events, can significantly boost your income. 

14. House sit 

As a house sitter, you stay in someone else’s home while they’re away, ensuring everything remains in order and providing peace of mind to the homeowners. To get started, create a profile on house-sitting platforms like TrustedHousesitters, HouseSitter.com, or MindMyHouse. These platforms connect you with homeowners looking for reliable sitters. Highlight your experience, trustworthiness, and any relevant skills, such as pet care or home maintenance, to make your profile stand out.

House-sitting assignments can vary in length from a few days to several weeks or even months. By taking on multiple assignments, especially during peak travel times like holidays and summer vacations, you can accumulate a significant amount of money quickly. Extra services like pet sitting, plant care, or light cleaning can justify higher rates and boost your earnings to over $100 per night. 

15. Look for handyman work 

If you’re skilled with tools and enjoy fixing things, looking for handyman work is a great way to make $1,000 quickly. Many people need help with various tasks, from minor home repairs to assembling furniture, and they’re willing to pay for your expertise. To get started, sign up on gig-specific apps like TaskRabbit and Handy, where you can find a variety of odd jobs posted by people in your area.

These platforms allow you to create a profile, list your skills, and set your rates. You can choose tasks that match your abilities, such as painting, plumbing, electrical work, or general maintenance. You can also find handyman work by advertising your services locally. Post flyers in community centers, hardware stores, or online community boards like Craigslist and Nextdoor.

16. Pick up work as a virtual assistant 

As a virtual assistant, you can offer a variety of services, including email management, scheduling, social media management, customer service, and more. To get started, identify your skills and the services you can offer. Create a professional profile on freelance platforms like Upwork, Fiverr, and Freelancer, where you can connect with clients looking for virtual assistants.

Here are some common services virtual assistants provide:

  • Email Management: Organizing and responding to emails, managing inboxes.
  • Scheduling: Manage calendars, book appointments, and coordinate meetings.
  • Social Media Management: Create and schedule posts; engage with followers.
  • Customer Service: Handling customer inquiries, providing support.
  • Data Entry: Inputting and organizing data, maintaining records.
  • Research: Conducting research and compiling information.

Other Ways to Make $1,000 (With a Slightly Longer Horizon)

These methods may take a bit more time but can still help you reach your goal of making $1,000 over the next few weeks and months.

  • Get a second job. Taking on a part-time job can help you earn extra income quickly, especially if you find work in a busy retail or service environment.
  • Negotiate a pay raise. Asking for a raise at your current job can boost your income, particularly if you have been performing well and taking on additional responsibilities. (Here are some tips for doing so.) 
  • Earn cash back on everyday purchases. Using cashback apps and credit cards can help you save money on things you already buy.
  • Look for investment app deposit bonuses. Microinvesting apps like Acorns and Robinhood often dole out sizeable bonuses and allow you to invest small amounts of money, which can grow into larger sums over time.
  • Try crypto staking. By staking your cryptocurrency, you can earn rewards over time as your holdings contribute to the network’s operations.
  • Compete in play-to-earn games. Engage in blockchain-based games where you can earn cryptocurrency and other rewards for achieving in-game goals.
  • Create a knowledge course. Developing and selling online courses on platforms like Teachable or Udemy can generate passive income from your expertise.

Backup Options 

These loan-like options should only be considered if you have nowhere else to turn, or you’re not physically able to work. 

  • Borrow from family or friends. Consider borrowing money from trusted individuals, ensuring clear terms to avoid relationship strain.
  • Personal loan. Apply for a loan from a bank, credit union, or online lender.
  • Sell investments. Liquidate stocks, bonds, or other investments to access cash. 
  • Tax refund advance. Get an advance on your anticipated tax refund. 
  • Cash advance. Access cash quickly, but be aware of high interest rates and fees. 
  • Home Equity Line of Credit (HELOC). Use your home’s equity to secure a loan. Approval times vary and involve your home as collateral. 

How to Prevent This Situation in the Future

Trying to pull together money for bills or emergencies at the last minute can feel difficult and stressful. To prevent it from happening again or falling into the payday loan trap, there are a few steps you can take.

  • Open a separate savings account. If you don’t already have one, consider opening a savings account at an online bank with higher interest rates, sign-up bonuses, or rewards for diligent savers. If you prefer a traditional bank for your savings, open your account at a different bank than your primary one. This will make it more difficult for you to withdraw the money; you might even forget you have it.
  • Automate your monthly savings. Automating your savings takes the control out of your hands and ensures your savings goals are met every time. To do so, all you need to do is set up a fixed transfer for every payday and your bank will automatically withdraw that money and deposit it into your linked savings account. It’ll be an adjustment at first, but eventually, you’ll get used to not budgeting for that money.
  • Have a budget (and stick to it). If you don’t already have one, it’s essential that you create your budget. It’s not the most exciting thing to do, but having a solid plan in place can give you peace of mind. Check out our guide on how to make a budget for help getting started.

Although these strategies can’t guarantee that a financial emergency won’t happen, they can help you prepare for one. And if putting $1,000 in a savings account seems impossible right now, start small. Add $10, $20, or even $100 when you can. Over time, it’ll add up and you’ll have a comfortable emergency fund.

 

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